Trending February 2024 # 10 Cryptocurrencies To Help You Retire In 2023 And Beyond # Suggested March 2024 # Top 8 Popular

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If you are looking for a peaceful retired life, these cryptocurrencies are for you.

When you are planning for retirement, the first question that comes to mind is how to have enough money in hand to be able to not do any work and still stay rich. As digital money continues to gain traction on Wall Street, more and more options become available. To make your retirement plans to be rich, you must invest in these top 10 cryptocurrencies in upcoming 2023 and beyond.  

Ethereum started a strong increase above the $1,600 level against the US Dollar. ETH is up over 15% and might even clear the $1,700 resistance zone. The second largest cryptocurrency undoubtedly finds its place in the list of the top After everything is trading in red in the crypto space, Dogecoin price made a refreshing spike and may even more than double in price by the end of 2023, according to analysts’ long-term price forecast. Being the original and top meme token, Dogecoin is killing it in the crypto game. DOGE has seen a slight gain of 0.5% as seen in the past 24 hours. As of press time, DOGE is currently trading at $6.2. Dogecoin is currently the world’s 10th largest crypto in terms of market cap. It has a market capitalization of $8.3 billion which has declined by 2% from its all-time high of $73.8 on May 8, 2023.  

Shiba Inu

Shiba Inu whales’ trading volume skyrocketed by 640% as seen in the coin’s 24-hour trading volume. An increased buying or selling activity among whales has peaked by 61%. Large transactions that spiked to 57.41% were noted in active addresses of SHIB holders as seen in the past 24 hours. SHIB value surged by 3.06% which comes with Shiba Inu reverting to the key support level of 0.00001.  

Tether

Tether is a blockchain-based cryptocurrency that is backed by the U.S. dollar. This means there are actual dollars in reserves at financial institutions to serve as collateral. Stablecoins, when fully backed by the dollar, have a 1:1 relationship with USD. You can expect stablecoin prices to stay stable, as the name suggests, unlike popular cryptocurrency counterparts Bitcoin and Ethereum.  

Chainlink

Chainlink is a huge hit among Ethereum whales. For the year, 2023, crypto became the most-traded token. Ethereum whales bought and sold LINK tokens exponentially within a period of 24 hours in 2023, surging its popularity and market dominance.  

Cardano

Cardano became one of the top

USD Coin

USD Coin has a set value of US$1 per coin, and each USD Coin is backed by a US dollar in a separate bank account. This makes USD Coin a popular choice for crypto investors who want to avoid the volatility and price risk associated with big currencies like Bitcoin and Ethereum. It is one of the best

Polygon

Polygon introduced its version of the Ethereum Hardfork, which makes its pricing more predictable, eventually making MATIC deflationary by burning coins. Its purpose is to avoid over-flooding the market with token circulation, eventually improving the overall value of the token.  

Avalanche

Avalanche is one of the few blockchains that can scale without sacrificing decentralization. Its potential for interoperability with many blockchains is limitless. Avalanche blockchains alter consensus algorithms based on the use case, and the network has more validators than other networks. It is one of the best

Bitcoin

When you are planning for retirement, the first question that comes to mind is how to have enough money in hand to be able to not do any work and still stay rich. As digital money continues to gain traction on Wall Street, more and more options become available. To make your retirement plans to be rich, you must invest in these top 10 cryptocurrencies in upcoming 2023 and beyond.Ethereum started a strong increase above the $1,600 level against the US Dollar. ETH is up over 15% and might even clear the $1,700 resistance zone. The second largest cryptocurrency undoubtedly finds its place in the list of the top cryptocurrencies worth investing in. There are many reasons why this altcoin has grabbed attention. Its potential applications, particularly the smart contracts that automatically execute when conditions are met, are one of the top reasons.After everything is trading in red in the crypto space, Dogecoin price made a refreshing spike and may even more than double in price by the end of 2023, according to analysts’ long-term price forecast. Being the original and top meme token, Dogecoin is killing it in the crypto game. DOGE has seen a slight gain of 0.5% as seen in the past 24 hours. As of press time, DOGE is currently trading at $6.2. Dogecoin is currently the world’s 10th largest crypto in terms of market cap. It has a market capitalization of $8.3 billion which has declined by 2% from its all-time high of $73.8 on May 8, 2023.Shiba Inu whales’ trading volume skyrocketed by 640% as seen in the coin’s 24-hour trading volume. An increased buying or selling activity among whales has peaked by 61%. Large transactions that spiked to 57.41% were noted in active addresses of SHIB holders as seen in the past 24 hours. SHIB value surged by 3.06% which comes with Shiba Inu reverting to the key support level of 0.00001.Tether is a blockchain-based cryptocurrency that is backed by the U.S. dollar. This means there are actual dollars in reserves at financial institutions to serve as collateral. Stablecoins, when fully backed by the dollar, have a 1:1 relationship with USD. You can expect stablecoin prices to stay stable, as the name suggests, unlike popular cryptocurrency counterparts Bitcoin and Ethereum.Chainlink is a huge hit among Ethereum whales. For the year, 2023, crypto became the most-traded token. Ethereum whales bought and sold LINK tokens exponentially within a period of 24 hours in 2023, surging its popularity and market dominance.Cardano became one of the top cryptocurrencies to be traded by crypto whales, including Ethereum’s after its developers rolled out the Alonzo smart contracts and its debacle with its decentralized exchange, SundaeSwap, which instilled renewed interests in the whales. ADA holders are probably moving forward towards easier times as the crypto grows in chúng tôi Coin has a set value of US$1 per coin, and each USD Coin is backed by a US dollar in a separate bank account. This makes USD Coin a popular choice for crypto investors who want to avoid the volatility and price risk associated with big currencies like Bitcoin and Ethereum. It is one of the best cryptocurrencies to buy before June to get rich.Polygon introduced its version of the Ethereum Hardfork, which makes its pricing more predictable, eventually making MATIC deflationary by burning coins. Its purpose is to avoid over-flooding the market with token circulation, eventually improving the overall value of the token.Avalanche is one of the few blockchains that can scale without sacrificing decentralization. Its potential for interoperability with many blockchains is limitless. Avalanche blockchains alter consensus algorithms based on the use case, and the network has more validators than other networks. It is one of the best cryptocurrencies to buy before June to get rich.Bitcoin started a fresh increase above the $22,000 resistance zone against the US Dollar. BTC must clear $23,000 and $23,700 to continue higher. Cash Bitcoin Cash’s supply is capped at 21 million coins. It also reduces the rate of mining by almost 50% every four years, which indicates that its circulating supply also keeps decreasing. Due to coin burns, its market value has witnessed a price hike.

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Top 10 Most Promising Cryptocurrencies To Buy And Hold In 2023

Many investors are relying on the most promising cryptocurrencies to grow their investment

Even when the cryptocurrency market is extremely unstable, people are still interested to try their hands on the decentralized financial ecosystem. However, just keep in mind that it is risky and you could lose everything or see your value sliced 90% overnight. Not to forget the overnight millionaires as well. In a nutshell,

Top 10 Most Promising Cryptocurrencies of 2023 Bitcoin

Bitcoin is the first successful blockchain-based currency to hit the market in 2009. The foremost digital token started from scratch and is keeping up its first position for a decade now. Although many altcoins have emerged recently, the dominance of BTC still remains at the top. Besides, Bitcoin is the first choice for institutional investors who want to try their hand at cryptocurrencies. It reached a record high of US$69,000 in November 2023.  

Ethereum

While Bitcoin is the ‘Gold’ of the cryptocurrency market, Ethereum is the silver. As the second-largest digital token by market capitalization, ETH has grown exponentially in recent years. Although it is the first altcoin to emerge out of the cryptocurrency circle, Ethereum often follows the pattern of Bitcoin to reach growth. However, the only time it stepped out of BTC’s pamper circle was in last November. Back then, Ethereum performed out of Bitcoin’s growth and reached a record high of US$4,8000. Besides, the Ethereum platform to house decentralized applications, NFTs, and smart contracts make it a top investment choice.  

Solana

Solana is also a top cryptocurrency with the potential to grow in the coming months of 2023. Similar to Ethereum, its underlying blockchain network acts as a medium for developers to build and host DApps. Solana is currently planning to opt for the ‘Proof of Stake’ mechanism, which will help the platform become energy efficient and leverage faster transaction speeds.  

Cardano

Cardano was created by a group of engineers, mathematicians, and cryptography experts. Among them was Charles Hoskinson, one of the five initial founding members of Ethereum, who left the network after having a disagreement. With an aim to become the world’s financial operating system, Cardano is leveraging services for chain interoperability, voter fraud, and legal contract tracing. On the sidelines, its cryptocurrency ADA is also performing well.  

Dogecoin

Although Dogecoin was launched in 2013, its price skyrocketed only in 2023. DOGE was the first memecoin to hit the market with a Shiba Inu dog’s image featured on it. The inspiration behind Dogecoin was the Shiba Inu meme that went viral over the internet back at the time. Over the years, famous people like Mark Cuban and Elon Musk have also become big fans of Doge.  

Polkadot

Polkadot is also a blockchain network that is working on interoperability protocols. It connects several chains together in a single network and allows parallel transactions in a single network. Its top cryptocurrency, DOT, is used for governance, connecting with parachains, and governance.  

Ripple

The whole motto of Ripple Company is to unleash digital scalability across the globe and reduce transaction costs associated with cross-border fund transfer. On their way to fulfilling this mission, RippleNet has launched XRP, its digital currency, into the cryptocurrency sphere. According to experts, XRP and the tactic that it works on could reach a new level in the future. But currency, the XRP token is tangled in a court case with SEC.  

Tether

Tether is a stablecoin, pegged to the US dollar. The idea behind Tether is to combine the benefits of cryptocurrency with the stability of a currency issued by the government. Although there are many stablecoin in use today, people still prefer Tether as their reliable investment source. Investors who seek stability in the cryptocurrency market choose Tether over the others.  

Binance Coin

Despite its unfamiliarity among mainstream investors, Binance Coin is the third-largest cryptocurrency in the market. BNB is the Binance Smart Chain’s native coin. Binance Smart Chain is a popular blockchain and it also stands as one of the largest Bitcoin and altcoin cryptocurrency exchanges.  

Shiba Inu

Even when the cryptocurrency market is extremely unstable, people are still interested to try their hands on the decentralized financial ecosystem. However, just keep in mind that it is risky and you could lose everything or see your value sliced 90% overnight. Not to forget the overnight millionaires as well. In a nutshell, cryptocurrencies are interesting, to begin with. Unlike the mundane dollars, rupees, pounds, or yen, top cryptocurrencies inject a more substantial element of speculation into the financial market. Since Bitcoin made its debut in 2009, the stock market and national currencies were widely threatened. Besides being a source to double or triple your investment, digital tokens are currently used on a daily basis as a trading medium. Other factors like set regulations and institutional adoption are expected to trigger the cryptocurrencies’ prices to new highs in the coming days. But for now, top cryptocurrencies including Bitcoin are going through a severe storm. Fortunately, that doesn’t make many investors back up from their initiatives. Many of them are still relying on some of the most promising cryptocurrencies to grow their investment. In this article, Analytics Insight has featured the top 10 most promising cryptocurrencies that investors should buy and hold in 2023 for amazing benefits.Bitcoin is the first successful blockchain-based currency to hit the market in 2009. The foremost digital token started from scratch and is keeping up its first position for a decade now. Although many altcoins have emerged recently, the dominance of BTC still remains at the top. Besides, Bitcoin is the first choice for institutional investors who want to try their hand at cryptocurrencies. It reached a record high of US$69,000 in November 2023.While Bitcoin is the ‘Gold’ of the cryptocurrency market, Ethereum is the silver. As the second-largest digital token by market capitalization, ETH has grown exponentially in recent years. Although it is the first altcoin to emerge out of the cryptocurrency circle, Ethereum often follows the pattern of Bitcoin to reach growth. However, the only time it stepped out of BTC’s pamper circle was in last November. Back then, Ethereum performed out of Bitcoin’s growth and reached a record high of US$4,8000. Besides, the Ethereum platform to house decentralized applications, NFTs, and smart contracts make it a top investment choice.Solana is also a top cryptocurrency with the potential to grow in the coming months of 2023. Similar to Ethereum, its underlying blockchain network acts as a medium for developers to build and host DApps. Solana is currently planning to opt for the ‘Proof of Stake’ mechanism, which will help the platform become energy efficient and leverage faster transaction speeds.Cardano was created by a group of engineers, mathematicians, and cryptography experts. Among them was Charles Hoskinson, one of the five initial founding members of Ethereum, who left the network after having a disagreement. With an aim to become the world’s financial operating system, Cardano is leveraging services for chain interoperability, voter fraud, and legal contract tracing. On the sidelines, its cryptocurrency ADA is also performing well.Although Dogecoin was launched in 2013, its price skyrocketed only in 2023. DOGE was the first memecoin to hit the market with a Shiba Inu dog’s image featured on it. The inspiration behind Dogecoin was the Shiba Inu meme that went viral over the internet back at the time. Over the years, famous people like Mark Cuban and Elon Musk have also become big fans of Doge.Polkadot is also a blockchain network that is working on interoperability protocols. It connects several chains together in a single network and allows parallel transactions in a single network. Its top cryptocurrency, DOT, is used for governance, connecting with parachains, and chúng tôi whole motto of Ripple Company is to unleash digital scalability across the globe and reduce transaction costs associated with cross-border fund transfer. On their way to fulfilling this mission, RippleNet has launched XRP, its digital currency, into the cryptocurrency sphere. According to experts, XRP and the tactic that it works on could reach a new level in the future. But currency, the XRP token is tangled in a court case with SEC.Tether is a stablecoin, pegged to the US dollar. The idea behind Tether is to combine the benefits of cryptocurrency with the stability of a currency issued by the government. Although there are many stablecoin in use today, people still prefer Tether as their reliable investment source. Investors who seek stability in the cryptocurrency market choose Tether over the others.Despite its unfamiliarity among mainstream investors, Binance Coin is the third-largest cryptocurrency in the market. BNB is the Binance Smart Chain’s native coin. Binance Smart Chain is a popular blockchain and it also stands as one of the largest Bitcoin and altcoin cryptocurrency exchanges.After gaining popularity in 2023, Shiba Inu is seeing growth in 2023 as well. Recently, the memecoin gained over 30% after speculations on Robinhood enlistment sparked the craze. Last year, it briefly overtook Dogecoin, the native memecoin, and entered the top 10 list also. Currently, SHIB and the army behind is it awaiting another price rally.

From $1 To $1,000: Top 10 Cryptocurrencies Predicted To Soar In 2023

These top 10 cryptocurrencies are predicted to soar in 2023 and even beyond that

Bitcoin and Ethereum have always been the top performers in the market and have always successfully enhanced the values of other top cryptocurrencies. But lately, BTC and ETH have been responsible for major losses in the investment community. Besides this, due to the falling dominance of these two cryptocurrencies, several other investors chose to sell off their investments and flee the crypto market. While there have been several small surges in the market, the profits were not exactly viable, and eventually, the values of these digital assets fell significantly. Toppling the condition of these top cryptocurrencies is Dogecoin, which surged by more than 150% within a week! It is quite clear that the recent rise in the price of DOGE is mainly driven by Elon’s controversial, yet successful acquisition of the social media giant Twitter. However, the market is still volatile and investors are looking for the top 10 cryptocurrencies that are affordable but accompany vast potential to skyrocket in the future. Here, we have listed the top 10 cryptocurrencies to buy in 2023 that can make your US$1 investment reach US$1,000 in the near future.

XRP

XRP is an open-source cryptocurrency that uses an open-source distributed ledger called the XRP ledger. It is the native coin of Ripple, an enterprise blockchain company that facilitates global transactions. The creators claim that XRP was built for payments and can settle transactions faster than most other cryptocurrencies securely and efficiently. Currently, experts say that there are chances that XRP might win its case against SEC, which might also lead to a bullish price rally in 2023.

Cardano

Cardano’s characteristics make it one of the best cryptocurrencies to buy in 2023. The crypto’s potential to survive vast macroeconomic problems and become an efficient investment option is one of the many characteristics that has attracted investors’ towards it. After the launch of the Vasil hardfork, Cardano’s prominence in the market has significantly increased.

Shiba Inu

Shiba Inu is known as the self-proclaimed ‘Dogecoin Killer’, yet its stagnant price actions are one of the many reasons has driven investors away from it. However, recent years have proved themselves to be quite productive for the SHIB community. The value of SHIB has surged almost 40% since Elon’s Twitter buyout news broke out, hence, it is quite obvious that the year 2023 will invite great prospects for the meme coin.

Dogecoin

Dogecoin was launched in the year 2013, and since then, it has been performing exceptionally well, so much so that during the last couple of years it has evolved to become one of the leading cryptocurrencies in the entire cryptocurrency market. Dogecoin is Musk’s favorite cryptocurrency, which is why several investors have been trading in it. DOGE is basically the top-performing cryptocurrency that has toppled, both Bitcoin and Ethereum, making it a prospective cryptocurrency for 2023.

Polygon

Polygon introduced its version of the Ethereum Hardfork, which makes its pricing more predictable, eventually making MATIC deflationary by burning coins. Its purpose is to avoid over-flooding the market with token circulation, ultimately improving the overall value of the token. It is one of the best cryptocurrencies for 100x gain.

Binance USD

Binance USD (BUSD) is a 1:1 USD-backed stablecoin issued by Binance. The coin can be used for multiple purposes like transferring your digital dollars (BUSD) anywhere in minutes, at low cost, and on the blockchain, investors can also trade BUSD on different exchanges and DEX, and deposit BUSD to earn an interest rate, to name a few.

Tether

Tether is the largest stablecoin by volume and has grabbed the attention of several crypto enthusiasts in the world. The stablecoin is a top choice among young investors who look for passive income, without jeopardizing a huge sum of money. Tether is definitely one of the top coins whose market capitalization will grow immensely in the coming months.

USD Coin

 USD Coin is another safe investment choice that investors will prefer in 2023. USD Coin is a stablecoin that is pegged to the U.S. dollar on a 1:1 basis, just like Tether. Every unit of this cryptocurrency in circulation is backed up by US$1 that is held in reserve, in a mix of cash and short-term U.S. Treasury bonds. The stablecoin was originally launched on a limited basis in September 2023 and has currently expanded its dominion over the entire crypto market.

Tron

Tron is an extremely affordable cryptocurrency that has a huge growth potential in 2023. The TRON software supports smart contracts, various kinds of blockchain systems, and decentralized applications aka dApps. The cryptocurrency platform uses a transaction model similar to Bitcoin (BTC), namely UTXO. Transactions take place in a public ledger, where users can track the history of operations.

Uniswap

From Zero To Hero! 10 Cryptocurrencies With The Strongest Comeback In 2023

These are the cryptocurrencies with the strongest comeback in 2023, promising to yield massive gains

It will not be accurate to predict whether the crypto market is about to recover in Q1 2023 or not, but there are a few cryptocurrencies that have definitely shown resilience the volatility in the market. It’s needless to mention that the year 2023 has been incredibly unlucky for the crypto market and its investors. Bitcoin and Ethereum are down by more than 80%. Even though there have been small surges, it has not done much to aid the present condition of the investors and market. The fall of Bitcoin and Ethereum has led major crypto firms to fall causing widespread paranoia and fear of financial losses. However, the post-Christmas rally there has come up with several affordable and best cryptocurrencies to buy that will enable investors to earn massive gains in 2023. In this article, we have enlisted the top 10 cryptocurrencies with the strongest comeback in 2023 and will yield gains in the months to come.

Litecoin

Litecoin has topped the list of gainers a couple of times in 2023! With an impressive performance on Christmas Day, market leaders believe it is one of the best investment assets that for massive passive income in 2023. With an incoming halving event, the crypto will continue to rise in the days to come.

Cardano

Cardano has been among the top cryptocurrencies for quite a long time now. ADA is not only affordable but the token has been performing extremely well amid the massive market volatility in 2023. ADA’s network is fast and incredibly scalable, besides, it is also very eco-friendly. Besides, even though there might not have been a Santa Claus rally, Christmas certainly has triggered high hopes for an ADA rally soon in New Year.

XRP

Ripple is currently one of the best-performing cryptocurrencies in 2023 that have exceptionally low fees. The crypto’s noteworthy collaborations with major financial institutions like Bank of America, American Express, and Royal Bank of Canada make XRP even more appealing. Besides, the probability of XRP’s win against SEC makes it more investment worthy.

Dogecoin

Ripple is currently one of the best-performing cryptocurrencies in 2023 that have exceptionally low fees. The crypto’s noteworthy collaborations with major financial institutions like Bank of America, American Express, and Royal Bank of Canada make XRP even more appealing amid times when the crypto market is suffering from extreme volatility.

Polkadot

Polkadot is a Web3 cryptocurrency and is expected to rise immensely in the days to come. In 2023, the crypto rose to prominence when Web3 became more popular among crypto investors. As Web3 continues to grow, the DOT will continue to soar eventually.

Shiba Inu

Shiba Inu’s weak performance might trigger uncertainty among investors, however, the crypto has vast potential to grow and might yield massive gains in the days to come.

BNB

BNB’s value has been declining, but according to coinmarketcap, the crypto is also one of the most-searched cryptocurrencies in the market. BNB is supported by Binance, one of the most popular crypto exchanges in the market.

Polygon

Polygon (previously Matic Network) is the first well-structured, easy-to-use platform for Ethereum scaling and infrastructure development. Its core component is Polygon SDK, a modular, flexible framework that supports building multiple types of applications.

Avalanche

Avalanche is touted to be the Ethereum killer in 2023. With the rising prominence of the Ethereum Merge in 2023, it was quite expected that investors became interested in the price movements of AVAX. Even though the crypto’s value declined during the crypto slumber, it has become quite obvious that investor interest has certainly spiked in it.

Terra Classic

Will Google Search Give Further Weight To Cybersecurity In 2023 (…And Beyond)?

One of SEO’s hottest topics recently has been the need to migrate from HTTP to HTTPS, especially for those websites which collect personal data or passwords. Websites serving content over the secure HTTPS protocol have been given a ranking boost since 2014. Google Chrome (which owns ~55% of the desktop browser market) is visibly branding websites as secure.

In Google Chrome 56, the upcoming browser update will also start branding websites served on HTTP as not secure. (If you haven’t yet made the switch to HTTPS, you should read this SEJ article from Tony Messer.)

So what’s next on Google’s agenda? Within the SEO community, we already know that Google is able to ‘guess’ standard URLs on websites, such as XML sitemaps, about pages, and contact pages. Could it be plausible for Google to start making passive scans of websites too?

Passive scanning is a form of web vulnerability testing and is seen as a less dangerous alternative to active vulnerability testing, where a system is probed and stressed, and carries risks ranging from performance lag to system crash.

While passive scans won’t discover as much as an active test, they may provide enough information to aid an IDT (Intrusion Detection Tool).

The Case for Google and Passive Scans

As HTTPS becomes widespread and the new standard for all websites, the bar of what is and isn’t safe needs to be raised again.

At the end of 2024, Google Webmasters published a link to the Sucuri 2024/Q2 Hacked Website Report, highlighting analysis of 9,000 infected websites made up of WordPress, Joomla!, Magento, and Drupal builds.

Google’s main reason for flagging this report is the increased number of hacks for SEO purposes. Hackers targeted search optimized websites to ‘piggyback’ off of their good rankings. After gaining access, they created malicious 301 redirects to other websites. The intention is to extract information or money from the user, or infect their machine with malware, ransomware, or viruses.

A site hack can leave lasting damage. For example, the below screenshot is of my landlord’s website:

This is a WordPress website that was hacked via an outdated plugin. Instead of displaying a title tag for a letting (leasing) agency based in the North of England, it’s displaying the name of a Japanese consumer electronics company.

The website still appears within Google UK for its exact match name, but little else. Anyone who comes across the site via online search will likely perceive this as a black mark against my landlord’s trust and credibility.

Secure Your Website Ahead of Time

If you’re running open source software, it’s important that you keep it up-to-date and ensure it’s updated to the latest version.

Check your plugins. According to the Sucuri report, 22% of all WordPress hacks they found came from three plugins not being updated. It’s estimated that WordPress websites have an average of 12 plugins installed. Any that haven’t been updated recently by the developer should be considered for replacement. Plugins that have been abandoned by developers can become unsecure over time and offer easy access to a website.

Use an edge network company and put your website behind a Web Application Firewall (WAF) such as Cloudflare or Amazon AWS. This will protect your website from a number of online attack types such as SQL injections or cross-site scripting.

Note that Google could also include known vulnerabilities that aren’t platform-specific in their passive scans, such as the OWASP Top 10. The OWASP updates each year and identifies the top 10 flaws that are being exploited by hackers. You should stay on top of their recommendations and updates.

How Do I Know If I’ve Been Hacked?

There are a number of articles and studies that claim that the ‘This site may be hacked’ message only appears on 50% of all websites that have been hacked. While Google now says they will flag malicious redirects they identify via Google Search Console, you still can’t rely on Google as your only indicator as to whether your site has been compromised.

Lastly, if you’re seeing an unexplained drop in traffic or rankings, hacking should be considered (as one of many possibilities).

Putting the User First

Google has been both reactive and proactive to the change in search behavior, as users move to spend more time on mobile vs desktop.

Given that their Webmaster’s blog post also promotes the vision of a no hack web (sporting the #NoHack hashtag), in my opinion there is a strong case for Google incorporating both passive scans and/or ranking incentives for websites that are secure beyond HTTPS encryption. Google already takes into account whether or not a website affects “your money or your life” (YMYL), so passive scans could be an extension of this philosophy, as a hacked website could obviously impact a user in profoundly negative ways.

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10 Steps To Help You Turn Client Testimonials Into Seo Wins

Trust underpins our most valuable relationships.

And in business, just as in life, this trust is hard-won and incredibly valuable.

Testimonials communicate this trust to your prospective clients as no other words can.

They are essential to any B2B marketing strategy and can be the most trusted source for informing major purchase decisions.

Importantly, they are also a goldmine of content and market intelligence that should be part of your SEO playbook.

Why Are Testimonials Important to Your Business?

The concept of social proof was originally outlined by psychologist Robert Cialdini in his book “Influence: The Six Principles of Persuasion.” The work highlights how individuals look to others for answers on what they should think and do.

Marketers have long recognized the importance of testimonials as a form of influence in the buying process.

A whole sub-industry of peer review websites has emerged to source and publicize product and service reviews.

In the 2023 Crowd Views report, G2 highlighted that while 46% of B2B decision-makers use public product review websites to evaluate purchase decisions, 69% use the vendor website as the primary source of information.

By making testimonials easily accessible on their website and content, B2B marketers are discovering new ways that reviews not only add credibility and information to the buyer journey but also unlock SEO value.

Why Are Testimonials Important for B2B SEO?

The significance of client testimonials for SEO is derived from three interconnected categories: user experience, domain authority, and search engine results pages (SERP) rankings.

User experience: Testimonial content can be used on product and solution pages, landing pages, blog posts, and elsewhere to add valuable context and social proof.

Domain authority: Reviews via third-party sites increase your domain authority when related to specific fields and keywords.

SERP ranking: Testimonial content informs your site performance directly and also improves the visibility of your brand through rankings on third-party sites.

Google’s long-term goal of rewarding credibility and transparency can be seen in how it has incorporated reviews into SERPs.

Over the years, several Google patents have underlined the importance of client reviews as a credibility point.

In the most basic sense, as more people review a product, the search terms for that [product]+[review] become more popular within search engines, which in turn help more people discover them.

What’s more, client testimonials may also help with long-tail searches, which allow queries to tap more niche search term avenues, not just the most common terms.

As a result, they could prove effective at harnessing more varied and colloquial language patterns, helping to target and cater to ever more specific client bases.

How to Turn Testimonials and Reviews Into SEO Wins

There are many benefits to gathering reviews and testimonials, but the key to having a positive impact on your business is how and where you use the content that has been shared by your clients.

Get Out There

There are plenty of B2B review sites that provide opportunities to create and share testimonials. You should be aggressive in your outreach.

The more review sites you use, the more visibility you create for your brand. For B2B marketers, the most relevant sites include:

G2: A business software and service review platform to help both buyers and sellers better navigate the marketplace.

TrustRadius: A business technology review site designed to help buyers make better product decisions based on user reviews.

Google My Business: A global listing that helps businesses connect with potential clients across the Google ecosystem.

Make sure your business is listed on the most relevant review sites. Build on customer loyalty by asking your customers to review you – and make it easy for them to do so.

Link your first review so that clients can see a clear example. Give them a template to complete, including keywords that will provide the most relevant authority for your business.

Mine Your Reviews

Client-submitted reviews are an incredible resource for interesting insights and language that can inform your content and keyword strategy.

Take an hour to review your testimonials. You’ll begin to see recurring questions and statements. Notice the challenges and the opportunities your clients experience with your product or service.

This should all become part of your keyword strategy.

Create Specific Optimized Testimonial Pages

Now that you have a clear vision of the keywords that matter most to your audience, group testimonials according to the major pain points that have arisen from your research.

These keyword-rich pages can become cornerstone content pieces that link directly to your product and solution pages.

Create Competitive Comparison Pages

Select testimonials in which your brand outperforms your competitors, develop search-optimized pages around associated queries, and your brand will dominate those search terms.

Use Your Reviews Wisely

There is no right or wrong way to choose the testimonials you want to present on specific pages of your site but having a few guiding principles can help.

Ask yourself:

Which testimonials align with the message you want to convey to your visitors?

Who wrote the testimonial? Are they well known in your industry? Do their words carry more weight for any reason? Is it a press review? Can you add their logo?

Is the testimonial engaging? Does it use relatable, accessible words and phrasing?

Use Your Testimonials to Build Backlinks

Use positive reviews as the beginning of a dialogue with your clients. Develop co-marketing content, reciprocate with a review or testimonial on their site.

Also, reach out to ‘best of’ industry lists and comparison websites to show them your testimonials and ask them to add you to their reference pages.

Respond to Your Testimonials

This is often overlooked as a search opportunity.

Google sees dialogue between businesses and customers as a signal for trust and brand inclusion. According to the Google My Business Support Page:

“Responding to testimonials shows that you value your customers and the feedback that they leave about your business. High-quality, positive testimonials from your customers will improve your business’s visibility and increase the likelihood that a potential customer will visit your location.”

Use Schema Review Snippets

If you have any testimonial or review content on your website, adding schema markup to those pages (and your associated ratings) makes it more likely that those pages will appear as rich results.

This is particularly powerful when employed on competitive comparison pages that will show up in search alongside your competitors. Google provides documentation to explain exactly how to implement Review Snippet markup.

Lead With Branded Keywords

Mention your product category in tandem with your brand name when writing content, especially if this content will ‘live’ on other websites. This will ensure strong branding continuity across all shared platforms.

Use any extra exposure to promote your business, both visually (with logos) as well as via shared content.

Test and Test Again

Once you have selected appropriate reviews, A/B testing will help you dial in on what resonates most with your audience. Which reviews do your clients like? Which ones encourage the highest conversion rate?

Conclusion

Testimonials are the greatest gift you can give your buyers. Search engines like Google value authority and want to recommend only the most trusted and credible businesses. It is users who benefit the most from user-generated content.

By following the steps laid out above, you can quickly start to build credibility along with SEO value.

Remember, clients discussing your business, product, or service through shared reviews and testimonials can affect sales more than any other promotional effort.

By promoting the client experience, you will create an upturn in traffic, conversions, and ultimately revenue.

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