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Analytics Insight has listed top investments in artificial intelligence of April and May this year.
The tech sphere is showering money recently. For the past two decades,Top artificial intelligence investments and funding in April/May 2023 chúng tôi
Amount raised: US$25 million Transaction type: Series A Key investor(s): WestBridge Capital Vernacular.ai, an artificial intelligence-based voice start-up headquartered in Bengaluru, India, has secured US$25 million from WestBridge Capital. The company is currently valued at US$100 million. The fund will be devoted to driving the company’s growth as an AI-first SaaS enterprise that is motivated with the aim to become the leading voice automation or artificial intelligence platform in the world.Ada Health
Amount raised: US$90 million Transaction type: Not disclosed Key investor(s): Bayer, SamsungFaculty
Amount raised: US$42.5 million Transaction type: Not disclosed Key investor(s): Apax Digital Fund British artificial intelligence company, Faculty has secured US$42.5 million in growth funding from the Apax Digital Fund. The start-up has so far raised US$56.6 million in funding to date. Earlier, in April, Faculty announced that the company has won a contract to work with the United Kingdom’s NHS to better predict future needs. Faculty has previously secured seven other UK government contracts including in the National Crime Agency, Red Bull, Virgin Media, and Moonpig. Following the fundraising, the company has put out a statement that it will now create over 400 new jobs across its engineering, product, and delivery teams.PathAI
Amount raised: US$165 million Transaction type: Series C Key investor(s): D1 Capital Partners, Kaiser Permanente PathAI, a Boston start-up that develops artificial intelligence-based technologies to augment the work of pathologists has raised US$165 million in a Series C funding round co-led by D1 Capital Partners and Kaiser Permanente. Many more investors including Bristol Myers Squibb, Labcorp, and Merck’s Global Health Innovation Fund have also joined the funding round. The company announced that the influx of funds will be put towards growing its commercial reach and the platform’s clinical research capabilities. The financing will help the company adopt its technologies for use in new disease indications beyond its current work in the diagnosis and treatment of cancer and non-alcoholic steatohepatitis, or NASH. The funding will also aid PathAI’s platform into all facets of biopharmaceutical research and drug development.Hwy Haul
Amount raised: US$10 million Transaction type: Series A Key investor(s): Eileses Capital, BluePointe Venutres Hwy Haul, a California-based supply chain logistic company has raised US$10 million in a Series A fund led by Eileses Capital, BluePointe Ventures. Other investors including AgFunder, True Blue Partners, and other angel investors also participated in the funding round. Hwy Haul is using artificial intelligence, machine learning, and optimization algorithms to connect fresh produce with carriers across North America.Hyro
Amount raised: US$10.5 million Transaction type: Series A Key investor(s): Spero Ventures Hyro, an AI-powered adaptive communications platform has closed a US$10.5 million funding in a Series A round led by Spero Ventures. Leading cloud communications platforms including Twilio Inc and Mindset Ventures also participated in the funding round. Hyro announced that the company will use this amount to replace chatbots and IVR systems with adaptive communications. Besides, Hyro is also planning to fire top talent across all departments to support its enhancement of customer’s web, mobile, and call center solutions, while also expanding its presence across key industries.chúng tôi
Amount raised: US$4 million Transaction type: Series A Key investor(s): Summit 29K
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How a BU Prof April-Fooled the Country When the joke was on the Associated Press
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Setting your roommate’s clock ahead a few hours. Pouring food coloring into your housemate’s shampoo. Hoisting a car on top of a roof (if you’re an MIT student, that is).
These are fine tricks to pull on April Fools’ Day, but putting over a prank that fools the country is reserved for a very few. Joseph Boskin, a professor emeritus of history in the College of Arts & Sciences, managed it without really trying.
In 1983, BU’s public relations office gave Boskin a call, with a question: was it OK to pitch him, a historian and a purveyor of popular culture, as an expert on the history of April Fools’ Day?
Not giving the request much thought, he jokingly said yes.
That week, he headed to Los Angeles to meet with director Norman Lear. Boskin planned to write a history of Lear’s series All in the Family. The PR contact reached him there, asking him to talk to a reporter from the Associated Press.
The AP reporter asked Boskin about the origins and history of April Fools’ Day. “I said, ‘I don’t know anything about the holiday, and I really can’t be of help to you,’” Boskin recalls. “The reporter said, ‘Don’t be so modest.’ When the reporter kept pushing, Boskin says, “I created a story.”
One of Boskin’s closest friends had always loved the Jewish noodle pudding kugel. That popped into his head, and he decided to tell a story about a jester who became king — King Kugel. One of Boskin’s fields was medieval history, so he concocted a convincing tale.
“Since I was calling New York, where kugel is famous, and it was April Fools’ Day, I figured he would catch on,” Boskin laughs. “Instead, he asked how to spell kugel.” As he was telling the outlandish story, he kept expecting the reporter to wise up to what he was doing, but all he heard was the clatter of a typewriter on the other end of the phone.
When AP published the story, Boskin got calls from the Today Show and other reputable news outlets asking him to go into more detail about the origins of King Kugel.
Back at BU, Boskin used the amusing scenario to show students in his Media and Social Change class how the media can suddenly pick up on a joke, a rumor, an innuendo, or a story and regard it as authentic. No matter what you hear, you must question, Boskin reminded his students.
Unbeknownst to him, the editor of the Daily Free Press was in his class. The next day, the Freep ran the headline, “Professor Fools AP.”
“The AP had a huge conniption when they read this,” Boskin says. “I got an immediate phone call from an editor there, who was furious, saying that I had ruined the career of a young reporter. He said I told a lie. ‘A lie?’ I asked, ‘I was telling an April Fools’ Day story.’
“The AP always, always checks on stories and for some reason this one fell through the cracks,” Boskin says. “It was their fault for not checking the story, and I embarrassed them. But I mean, really — kugel? What reporter from New York doesn’t know what that is?”
Fortunately for everyone, this April Fools’ story has a happy ending. Boskin’s prank did not ruin a young journalist’s career. Unintentionally, it might even have provided a little true-life case study for a wonderful teacher, because that young AP reporter was Fred Bayles, now an associate professor of journalism in the College of Communication.
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Let’s face it: The NFT space moves really fast. Considering how quickly things can change in the metaverse, a week in NFTs might as well be a month IRL.
Don’t get us wrong — the more people onboarded into the space, the merrier. But because of the constant influx of great art and ideas, it’s becoming increasingly difficult to keep up with all the news, launches, and general happenings.
Well, you can put the days of endless Twitter and Discord scrolling behind you, as we’ll be coming up with a weekly list of upcoming NFT drops you definitely don’t want to miss.Metamorphosis
What: 7,000 collaborative NFTs
When: March 28 @ 12:30 p.m. EDT
Why: Superstar crypto-artist Pak is gearing up for the second drop coinciding with his $ASH ecosystem. For this collection, Pak recruited 29 fellow influential creators to each submit 250 pieces alongside his own for a total of 7,000 possible tokens. The drop also includes complex mechanics that will allow users to burn tokens to morph them into something new.Sunflowers4Ukraine
Who: Sunflowers DAO
What: Collection mechanics TBA
When: March 28 @ 6:30 p.m. EDT
Where: Nifty Gateway
Why: Sunflowers4Ukraine is an endeavor put forth by Sunflowers DAO in conjunction with a coalition of nonprofits and foundations. Although information surrounding this forthcoming Nifty Gateway drop has yet to be released, it seems the DAO behind the ongoing fundraiser will be expanding its efforts to raise money for Ukraine relief via a large-scale NFT sale.States
Who: Patric Ortmann (MotionSickness)
What: Collection mechanics TBA
When: March 29 @ 6:30 p.m. EDT
Why: Patric Ortmann, known in the NFT community as MotionSickness, is a Germany-based visual who has provided his motion-design services to brands such as Audi, Mercedes, VW, and Nike. With his latest drop, Ortmann is endeavoring to force us to look outside our areas of comfort to discover new ways of being.Pop Zero
Who: Raoul Marks
What: Auctions and drawings
When: March 29 @ 6:30 p.m. EDT
Where: Nifty Gateway
Why: Raoul Marks is an Emmy-award-winning artist based in Perth, Australia. Over the years Marks has become well known for his work helping to craft title sequences for shows like True Detective, Westworld, The Crown, and more. Having only recently become involved in the NFT ecosystem, Marks is now set to debut his inaugural collection on Nifty Gateway.Vexx
What: Collection name and mechanics TBA
When: March 30 @ 6:30 p.m. EDT
Where: Nifty Gateway
Why: Viral YouTuber and multimedia artist Vexx is returning to Nifty Gateway for his fourth collection on the platform. Although the collection name and mechanics have yet to be announced, as the young artist has garnered a robust Web3 following since his first drop in April 2023, this forthcoming release will surely include rewards for collectors of his previous NG drops.Infinite Pressure
Who: Chuck Anderson (NoPattern)
What: 90 solo NFTs, 9 collaborations
When: March 31 @ 12 p.m. EDT
Why: Self-taught artist, designer, photographer, and creative director Chuck Anderson — known professionally as NoPattern — is set to drop his largest body of work to date. A collection featuring 99 NFTs, Anderson has teamed up with influential crypto-artist Gremplin, Case Simmons, Maalavidaa, OSEANWORLD, Ezra Miller, Jen Stark, Christian Rex van Minnen, and Joshua Davis.
Who: Ethan Pines
What: Animated NFT photographs
When: March 31 @ 6:30 p.m. EDT
Why: Only months after making his NFT debut, award-winning photographer Ethan Pines is set to return to MakersPlace with a collection of new artworks based on his unique portraits of Uber founder Travis Kalanick, Alphabet CEO Sundar Pichai, and Ethereum co-creator Vitalik Buterin. Similar to his last collection, Pines’ new drop will serve to push the envelope of his unique style of transforming still photography into animated pieces.
April 2023 has been one of the biggest months cryptocurrency has experienced since its decline started in 2023. Following the banking crisis, cryptocurrencies have dramatically increased in value as general investors begin to lose hope in traditional investment options.
This has resulted in a huge influx of new investors, however, some have been left feeling a little overwhelmed. Several large scale projects have continuously made headlines, while others offering even higher returns have stayed below the radar. Instead of spending hours researching these projects, here’s a breakdown of the top crypto tokens of April 2023.Collateral Network (COLT) Creates Excitement With A Potential 35x ROI
While mainstream markets have focused on Bitcoin (BTC), Collateral Network (COLT) has been offering even higher returns for bullish investors. With a predicted ROI of 3500% in the next six months, Collateral Network (COLT) is making waves throughout the presale market and has already increased from $0.01 to $0.014.
With Collateral Network (COLT), users and SMEs can borrow against their physical assets to raise a loan on the blockchain. This enables them to liquidate high-value assets without needing to physically sell them.
Assets are brought on-chain as fractionalized NFTs after which lenders can offer loans via NFT fractions. As a result several lenders can get involved without needing to offer the full loan amount upfront. Lenders are incentivized to loan with fixed interest rates, which enables them to generate a passive income and theoretically become their own bank. Once the loan amount and interest has been repaid, the asset is then returned to the borrower.
Collateral Network (COLT) offers cross-chain integration and has been fully audited to guarantee the highest level of safety for users. All transactions are made on-chain and never impact a borrower’s credit rating. Transactions can also be made across countries, with borrowers receiving cash in just 24 hours.
If a borrower is unable to make their loan repayments, the asset is sold at a private auction for Collateral Network (COLT) token holders. During this auction, holders will be able to purchase the asset at below market value. However, this feature will only be available to token holders who purchase COLT tokens during the Collateral Network (COLT) project’s presale.
The Collateral Network (COLT) native token, COLT, is currently selling at $0.014 during the second stage of its presale. Investors holding tokens will earn rewards throughout the Collateral Network (COLT) ecosystem and will also have the opportunity to profit from price increases, with current estimates going as high as $0.35 in the next six months.Cardano (ADA) Up 12% After March Disappointment
Cardano (ADA) is a proof-of-stake (PoS) blockchain platform designed for innovators who want to see change in the global structure of the world. Cardano (ADA) lets developers build a range of decentralized applications and has become the 7th largest cryptocurrency in just a few years.
Throughout March, Cardano (ADA) experienced steady price declines and a significant drop in trading volume. However, Cardano (ADA) is now on the rise, with a 12.54% price increase in the last five days. This rise for Cardano (ADA) has been sparked by significant price surges in the crypto market, as well as the introduction of the Cardano (ADA) Lace wallet.
Lace will give investors access to all decentralized applications on Cardano (ADA) and is expected to increase Cardano (ADA) activity over the next few months.Litecoin (LTC) Up 7% After Green Crypto Initiative Announcement
Litecoin (LTC) is one of the oldest cryptocurrencies in the market and a fork of Bitcoin. Litecoin (LTC) was created to prevent the monopolization of the Bitcoin mining market. Unfortunately, the Litecoin (LTC) project failed at this goal, however, Litecoin (LTC) now looks to revolutionize cryptocurrency mining throughout the entire industry.
Litecoin (LTC) recently announced that it will be working with Metalph Technology Holding Ltd (MATH), to create green crypto mining processes. These will include the reduction of carbon emissions and the use of renewable energy sources for mining.
Since its announcement, Litecoin (LTC) has increased in price by 7.44%, with one Litecoin (LTC) token selling for $94.05 at the time of writing. Given that crypto is being criticized for its lack of renewable initiatives, Litecoin (LTC) could be the first to take cryptocurrency on a new path.Ethereum Classic (ETC) Price Increases Attract Bullish Investors
Ethereum Classic (ETC) is a great crypto token for investors looking for an Ethereum alternative. Ethereum Classic (ETC) is a fork of Ethereum and works as a smart contract network.
Ethereum Classic (ETC) looks to solve many of the issues associated with Ethereum. Ethereum Classic (ETC) first started to preserve the integrity of the Ethereum blockchain, after a hacking event caused the loss of 3.6 million ETH.
Over the past thirty days, Ethereum Classic (ETC) has increased in price by 7.51%, with recent upwards trends triggering a price increase for Ethereum Classic (ETC) of 9.63% in the last five days alone, also sparking a rise in trading volume for Ethereum Classic (ETC).The Sandbox (SAND) Connects GameFi And Real World Business With Its Gucci Collaboration
The Sandbox (SAND) has already attracted attention from international businesses such as HSBC and TIME, and recently announced The Sandbox (SAND) will be collaborating with Gucci. Although the details of this collaboration have not been announced, The Sandbox (SAND) has increased in price from $0.58 to $0.65 in just a few weeks, with The Sandbox (SAND) investors eagerly awaiting more information.Polkadot (DOT) Investors Turn Bullish After Recent Price Increases
Polkadot (DOT) has increased in price by 5.90% in the past five days, following the announcement of its partnership with Stellar Network. The partnership is believed to enhance the Polkadot (DOT) usability and has caused several price increases.
In less than two weeks, Polkadot (DOT) has increased in price from $6.16 to $6.58, with bullish investors believing Polkadot (DOT) could hit $7 should it be pushed higher by current trends in the crypto market.Conclusion Find out more about the Collateral Network presale here:
The Weekender: March 30 to April 2
Supplies and informational materials from BU’s Condom Fairy, which bills itself as the first college safe-sex delivery system in the country. Photo by Cydney Scott
March 30-April 2
We’re quickly approaching the end of March, and for a number of students that means the end of midterms. Take some time to relax by viewing a Shakespeare play or a movie festival, or keep the knowledge flowing by attending a discussion about diversity, equity, and inclusion in higher education.
This BU Shakespeare Society production, directed by Will Carroll and Katie Shepardson, reimagines one of the Bard’s earliest works in the context of a small-town council election.
Thursday, March 30, through Saturday, April 1, at the Student Theatre at Agganis Arena. Find more information, including tickets, here.
This week’s Coffee & Conversation topic is Florida House Bill 999, which would build on Governor Ron DeSantis’ efforts to restrict teaching about race and gender in Florida’s public universities.
Friday, March 31, from 3 to 5 pm, in the Howard Thurman Center for Common Ground. Find more information here.
This week’s installment of the Museum of Fine Arts’ popular event series celebrates the opening of a new temporary exhibition, Hokusai: Inspiration and Influence. Explore the galleries and enjoy dancing, DJs, and pop-up performances.
Friday, March 31, from 8 pm to 1 am, at the Museum of Fine Arts. Tickets are $25 at the door. More information here.
The 39th annual LGBTQ+ film festival returns on Friday, so prepare for more than a week of screenings and events at places like the Brattle Theatre, Institute of Contemporary Art, and Paramount Theatre. There will also be an opening night kickoff party at Pastoral in Fort Point from 9:30 to 11:30 pm.
Friday, March 31, to Sunday, April 9. More information, including tickets, can be found here.
Join Student Health Services for the first-ever Condom Fairy pop-up event. Stop by to stock up on free safer sex supplies like internal and external condoms, oral dams, and lubricant. Make sure to enter the raffle!
Sunday, April 2, from noon to 2 pm, at the George Sherman Union. Find more information here.
Sunday, April 2, from 7 to 9 pm, at the Tsai Performance Center. Find more information, including tickets, here.
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Let’s face it: there’s no way to promote your brand on social media in April.
Okay, it may be a bit early to pull April Fools’ funnies. But, as a growing business owner, it would be a bit silly to abandon social media this April. Social media marketing can be your secret to spring success. However, the key is to curate unique content that will foster growth.
Luckily, we found plenty of April social media holidays and ideas that can help you do just that. Today, we’ll go through all you need to know about April social media marketing, like:
Tips to have an awesome April on social media.
68 April social media holidays to post about this month.
Even more social media ideas you can use in April.
After this post, your social media success will be no April fools’ joke!
Related: Looking for marketing ideas beyond April social media holidays? Look no further than our free 2023 marketing calendar that’s filled with ideas, tips, and trends for every month of the year.Tips for your April social media calendar
As you’re planning your local marketing for April, be sure to remember these social media tips:Remember your goals
As April kicks off the second quarter of the year, you’ll want to ensure your social media strategy aligns with your overall marketing goals. If you don’t already have measurable social media metrics in place, you can still set some up by looking at any business challenges.
Try walking through a SWOT analysis exercise for your accounts to identify where your social media goals should land. This will help you to shape your social plan and decide which post ideas are best.Check your website
You could have the best social media plan in the world, but if your website is not running efficiently, your efforts will be fruitless. Since one of the points of social media is to drive traffic to your website, you’ll want to check that your site is in tip-top shape before going live.
An example of the LocaliQ website grader that can be used in conjunction with your April social media marketing strategy.
You can also conduct a quick social media audit yourself–using these steps and the template we created!Follow social media trends
In order for your posts to not only get found but also rise in popularity, you’ll want to be sure that you’re following hot social media marketing trends. However, as a business owner, you don’t necessarily have time to be scrolling all day to know what’s trending. That’s why influencer marketing is a great alternative for brands that want to stay on top of what’s popular.
Micro-influencers are the perfect solution for this, as they typically have a following of less than 50,000, which makes them more approachable for a business looking to grow. Plus, it’s an influencer’s job to know what’s trending on social media. This means that collaborating with an influencer will make it easier for your business to serve relevant and popular April social media content.
SourceFind your creative flow
Social media is a hub for creativity, so don’t be afraid to get wild with your local social media marketing. For example, you may want to try including more emojis in your captions, posts, or stories to add creative flair that’ll catch your audience’s eye.
If emojis aren’t your thing, you should at least use hashtags to help your posts get found in feeds. Later, when someone searches a hashtag you used, you’ll show up in their results. An added bonus of hashtags is that they’re also customizable. For example, you could create your custom hashtags to align with your business or try one of these April social media holiday hashtags from our list below:
SourceApril social media holidays (with ideas and examples)
Now that you’ve got the basics under your belt, time to kick your plan into gear with these amazing April social media holidays and ideas:
Related: Need even more social post ideas? We’ve got you covered on social media holidays for every month of the year with our big list of 480 social media holidays.National Diversity Month
While an inclusive marketing strategy should be something your business strives for year-round, it’s all that much more important during April since this is when National Diversity Month is celebrated. Having started in 2004, this April observance was created to celebrate diversity all around us. Here’s how your business can take part:
Highlight how your business commits to inclusivity by showcasing efforts you’ve made to cultivate diversity in your workforce.
Spread awareness for issues within your community centered around diversity, equity, and inclusion. For example, did you know that for every dollar a man earns, women on average make 18 cents less? Plus, that gender pay gap increases when you break it out for women of color. Your April social media post for diversity month could highlight this as something small businesses like yours should work towards ending. Alternatively, you could provide a series of posts that share resources and tools for your female followers can use to fairly estimate and negotiate equal pay.
SourceNational Autism Awareness Month
Starting in 2007, Autism Awareness Month is a time for reflection and research. Show your followers you care this month with these Autism Awareness Month social post ideas:
Share a personal story. Has your business’s community been touched by Autism? Give your followers an inside look at your experience with Autism. When you open up to your followers about autism, you’ll be showcasing how your brand is accepting of people of all ability levels. This means you’ll also be following the best practice of fitting diversity and inclusion in your marketing.
Run a fundraiser for your local autism research or care center. Your followers will appreciate your brand giving back. Consumers prefer to do business with companies that are active in their communities, so a socially conscious post will increase your brand loyalty.
SourceNational Brunch Month
Is there a way to declare April as the best month ever? With it being National Brunch Month, why wouldn’t you want to! Between the bacon, eggs, mimosas, pancakes, and more, brunch is the great uniter of all: everyone loves brunch. Odds are, your followers will love these April social media posts about it, too:
Host a brunch poll or bracket. Ask your followers to vote for what their favorite brunch food is. Sneak in your brand along the way by highlighting your team’s favorite choices as well.
Do a brunch contest or giveaway. Even if your business doesn’t directly correlate with brunch, you could hold a sale during brunch hours and create buzz about the limited-time offer on your social posts. Or partner with a local restaurant to offer up a discount or gift card to one lucky customer.
SourceWorld Landscape Architecture Month
This monthly observance celebrates all the ways landscapers, contractors, and other designers contribute to the communities they work in. Whether you’re in this niche market or not, you won’t want to miss out on this amazing April social media holiday.
In fact, social media will already be buzzing about this April observance. The American Society of Landscape Architects does an Instagram takeover where they post photos of exceptional outdoor spaces. Here are a few ideas for your business to join in on the fun:
Post a picture of your storefront or office. Whether or not you have a stellar landscape, your followers will be interested to see photos of your business from your perspective.
Partner with another local business. Just about every community has popular landscaping or home services companies. Reach out to them to set up a social media partnership for the month of April. You could tag each other on Instagram, feature each other’s work, and more to watch both of your brands’ accounts grow.
SourceStress Awareness Month
Supported by the Stress Management Society, Stress Awareness Month was created in April to alert the public of how detrimental too much stress can be. Extra stress can lead to physical issues like strokes, IBS, ulcers, diabetes, muscle or joint pain, and more. Here are a few social media ideas to combat Stress this April:
Share your best self-care tips. Everyone needs to unwind and focus on themselves from time to time, so your followers will appreciate your unique self-care ideas.
Highlight a specific product or service and how it can save your customers from headaches. Use a video marketing strategy, or even a simple post caption, to explain how your business helps solve common customer pain points.
Host a stress-relieving event! Whether it be a virtual yoga class or a silent shopping hour in-store, encourage your followers to join you for a stress-relieving activity. This will be a win-win as you can create buzz for the event beforehand, and post pictures from it after.
SourceApril 1: April Fools’ Day
April Fools’ Day is a can’t miss holiday at the beginning of the month that brings joy for all. April Fools’ started during a change in the recognized calendar across Europe in the 1500s. Those who still thought the year began on April 1 were considered fools.
Today, over 80% of Americans enjoy and celebrate April Fools’ Day, so your followers are sure to be fans of these April Fools’ social media posts:
Post a joke or funny video. Whether you repost a #epicfail or share a daily funny, your audience will love the laugh. In fact, over half of consumers say they’re more likely to remember as well as enjoy a piece of content if it’s funny. A funny April Fools’ post will make your brand more memorable.
Prank your followers. You could partner with a micro-influencer to do a social media “takeover” of your account. If you don’t have the marketing budget to pull in an influencer, you could also tease your customers with a news update about your brand or a change in a popular product.
Encourage your employees to join in on the shenanigans. Record your employees being silly with one another and post a video of the fun! If you want to join in, you could record a prank you pull on your employees, too.
Get more April Fools’ social media posts ideas here!April 3: National DIY Day
Getting help from a friend is always nice, but sometimes projects are best completed when you do it yourself. That’s why National DIY Day acts as the perfect reminder to all that spending time alone can sometimes be the best way to go. Here are a few post ideas to celebrate this April social media holiday:
Post a DIY challenge. Encourage your followers to post a DIY project and tag you. You could give a small prize or coupon to the best DIY results. As a bonus, you could make a rule that a product or service your brand offers must be used during the DIY process.
Share DIY tips. There are plenty of ways to go about a DIY project and, as a business owner, you’ll have plenty of experience to share.
Repost DIY #fails. Sometimes DIY projects don’t go as planned, and your audience would love to get a laugh from a DIY gone wrong.
SourceApril 11: National Pet Day
A day to celebrate your pets? Sign us up! Many people treat their furry friends like family, so this is the perfect opportunity to connect with your social media audience over something they adore. Try these pet-friendly social media posts out:
Post your business’s pets. The best part of national pet day is checking out all the cute pet photos. Tug at your audience’s heartstrings by sharing adorable pictures or videos of pets you and your employees have.
Repost your favorite pet pictures. If you don’t have a ton of pet content from within your own organization, try reposting fun pet photos from other accounts. When you tag another account, they may see it and want to share it out with their own following—which can build up your brand awareness.
Add in a special treat for your follower’s pets. You could offer a pet toy or treat when people make a purchase during National Pet Day. If you can’t afford to give away any freebies, invite your followers to bring their pets in-store as they shop around for a day.
SourceApril 16: National Librarian Day
“The only thing that you absolutely have to know, is the location of the library.” – Albert Einstein
It is true that libraries open doors for people looking to learn, and librarians keep them running. Show your appreciation for librarians with these National Librarian Day posts:
Highlight a favorite book. Books are a great way to authentically connect with your audience, so share a book that inspired you or even relates to your business to add a personal touch to your social media strategy.
Tell a story of a librarian that impacted you or your community. If you have an anecdotal story about a librarian in your life or community, don’t be afraid to share that with your followers to give them an inside look at your brand’s identity.
Give back to a local library. If you don’t have budget to donate to a local library, volunteering at one for a day could also be an option. Be sure to take plenty of pictures to share on social media later.
SourceApril 22: Earth Day
Dating back to 1969, Earth Day helped to form the United States Environmental Protection Agency. Along with that, Earth Day is what brought the Clean Air, Clean Water, and Endangered Species acts into law. With global warming on the rise, this is the perfect opportunity for your business to take an environmental stand with these Earth Day marketing ideas for social media:
Showcase how your brand is eco-friendly. Whether it’s a simple recycling bin area or a full-on green product, be sure to let your followers know your business is taking steps to protect the environment.
Share tips to reduce, recycle, and reuse. You could even post a video of you or an employee setting an example of one of your tips.
Honor our planet with Earth Day fun facts. Teach your audience something new about the environment around them. For example, the average American family causes over 525 square feet of ice to melt each year. Data points like this will inspire your followers to do their part while keeping them interested in your posts.
SourceApril 30: International Jazz Day
Jazz is known as “America’s classical music” since it began in New Orleans over 100 years ago. With such a rich history behind this music genre, there’s no reason to not post about it with these Jazz Day social media ideas:
Highlight a prolific person in Jazz history that inspires you. There are plenty of inspirational people from the world of jazz, like Louis Armstrong, Duke Ellington, Ella Fitzgerald, and more your followers will love to learn about.
Post a jazz song for your followers to listen to. Connecting with your audience through music is a unique way to give your social media strategy a more intimate feel. You could even take it a step further by creating a jazz playlist on a music streaming platform that your followers can listen to or share out—which will help you build your brand’s community.
SourceEven more April social media holidays
When it comes to April social media holidays, there’s no shortage of other fun festivities to post about. Get even more April social media post ideas with this list below:
Arab American Heritage Month
National Humor Month
National Poetry Month
Move More Month
National Decorating Month
International Customer Loyalty Month (Get our customer loyalty program tips to celebrate this one here!)
April 1: Walk to Work Day
April 2: World Autism Awareness Day
April 2: Ramadan
April 3: World Party Day
April 4: Tell a Lie Day
April 5: National Flash Drive Day
April 6: National Student-Athlete Day
April 7: World Health Day
April 7: Walk to Work Day
April 9: Easter Sunday (Try these Easter marketing and promotion ideas!)
April 10: Siblings’ Day
April 12: Grilled Cheese Sandwich Day
April 12: International Lawyers’ Day
April 13: International Plant Appreciation Day
April 13: National Scrabble Day
April 14: National Gardening Day
April 15: National Laundry Day
April 16: Husband Appreciation Day
April 17: National Cheese Ball Day
April 18: National Lineman Appreciation Day
April 18: Healthy Kids Day
April 18: Patriot’s Day
April 20: Volunteer Recognition Day
April 20: Ramadan ends (begins March 22, 2023)
April 21: Kindergarten Day
April 21: National High Five Day
April 23: World Laboratory Day
April 23: National Picnic Day
April 24: Pigs in a Blanket Day
April 25: National Mani and Pedi Day
April 25: World Penguin Day
April 26: Administrative Professionals Day
April 28: International Astronomy Day
April 28: Pay it Forward Day
April 29: Arbor Day
April 30: Independent Book Store Day
SourceApril social post ideas (not about holidays!)
If April social media holidays don’t mesh with your business, we’ve got you covered with these social media ideas that aren’t holiday related:Post a series of springtime tips
Whether it be post-winter yard cleanup, garden prep, or spring and summer vacation planning, any tips you can provide your followers to get ready for spring are bound to help your business stand out in news feeds. For example, you could do a series of your recommended springtime to-do list items—which will leave your followers coming back for more.
Related: Get spring Instagram captions (with templates!) to use all season long.Give a business update
If nothing major has changed about your business, that’s okay too. With the second quarter of the year starting, this is the perfect time to relay a pulse check to your followers about how your business is doing so far in 2023. Share what exciting plans you may have coming in the second half of the year.Switch up your product positioning
Once spring arrives and major holidays like Christmas and Valentine’s Day have passed, people no longer have to shop for others. Odds are that, in April, your customers will have a larger budget to spend on themselves rather than others. They may even be eager to buy gifts for themselves with gift cards they’ve received over the holidays.
If you’ve previously framed a product or service your business offers as a gift, now is the time to post about how it could work for personal use. Try posting an image highlighting all the personal reasons why someone might want to do business with you. Springtime often calls for marketing plan refreshment, so your product positioning on social media should be no different.April social media holidays and ideas can bring May results
The results your business will see from these social media ideas are no April Fools’ Day joke. Plus, with a strong marketing strategy backing your social media ideas, your social media presence will be unstoppable.
Once you have your ideas for the month planned out, you can schedule your posts regularly to help you maintain brand consistency. However, if executing on posts is still a hurdle, see how our products and services can help you have the most amazing April yet!
Looking for more to make this month a success? Check out April email subject line ideas!Susie Marino
Susie is a senior content marketing specialist at LocaliQ where she uses her experience as a PPC consultant to share tips, tactics, and best practices. Outside of work, Susie loves to get outside for some snowboarding or (once the cold weather melts away) hiking!
Other posts by Susie Marino
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