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Abbiamo selezionato 18 strategie infallibili di Black Friday marketing per aiutarti a distinguerti nella folla e battere la concorrenza.

Pianificare una strategia efficace per il tuo Black Friday marketing è la chiave per distinguersi nella enorme folla concorrenti che, come te, focalizzano gran parte degli sforzi pubblicitari in questo periodo (e fino a Natale). Pensaci. Ogni negozio, sia fisico che eCommerce, vive di pubblicità. I clienti cercano attivamente i negozi. Quindi come attirare la loro attenzione?

Devi essere preparato e giocarti delle tattiche infallibili.

Pianificare le strategie marketing per il Black Friday non deve diventare frustrante. E’ molto più facile di quel che pensi distinguersi nella folla di un giorno di vendite impegnativo.

Ecco per te 18 strategie di marketing per il Black Friday provate e testate!

Cos’è il Black Friday?

Il Black Friday è il venerdì seguente alla festa americana del Ringraziamento (che cade sempre l’ultimo giovedì di Novembre). E’ famoso per i saldi offerti sia dai negozi di eCommerce sia da quelli “fisici” che produce, ovviamente, un’impennata nelle vendite.

Il Black Friday normalmente inaugura la stagione dello shopping natalizio. Avrai sentito storie di pandemonio nei negozi fisici.

Il termine ‘Black Friday’ è nato a Philadelphia negli anni 50. Gli ufficiali di polizia usavano il termine per descrivere l’enorme, dirompente folla che arrivava in città il giorno successivo alla festa del Ringraziamento. La folla suburbana invadeva la città prima della famigerata partita di football Esercito contro Marina.

Più tardi i venditori hanno adottato il termine Black Friday. Dipendevano dallo shopping natalizio per “tornare in nero” prima del termine dell’anno fiscale.Tornare in nero significava fare profitti al contrario di finire in perdita o “essere in rosso”.

Oggi, il Black Friday si è esteso dai negozi fisici all’ecommerce, con i negozi eCommerce che prendono d’assalto le vacanze natalizie. Anche il periodo è stato esteso. Oggi il Black Friday non è solo un giorno, ma un week end di svendite tra il Black Friday e il Cyber Monday.

I negozi eCommerce raccolgono i benefici delle vendite online anche durante un periodo in cui le abitudini di acquisto sono cambiate rendendo il mercato imprevedibile. Nel 2023, i proprietari del negozio di Shopify hanno collettivamente incassato $6.3 miliardi di dollari di vendite globali tra Black Friday e Cyber Monday, con un incremento del 23% dal 2023.

In questo periodo, le vendite sono state attribuite a 47 milioni di clienti unici che hanno fatto un acquisto da un commerciante di Shopify. E non si trattava dei tuoi soliti saldi di fine serie. Il prezzo medio era sopra i $100 US!

Anche il tuo business può sfruttare queste opportunità. Tutto ciò che ti serve è una strategia di marketing spaziale che ti aiuti a distinguerti nella folla.

18 infallibili strategie di Black Friday Marketing

Non c’è una risposta unica per tutte le strategie marketing per il Black Friday. Tu conosci i tuoi clienti e ciò che funziona meglio per loro. Ma ci sono alcune strategie provate e testate che possono aiutare la tua strategia di marketing per il Black Friday.

Dai un’occhiata a queste 18 infallibili strategie di marketing per il Black Friday.

1. Usa il social media marketing per promuovere in anticipo le vendite

Alcuni acquirenti preferiscono il brivido della caccia; altri preferiscono pianificare in anticipo e approfittare delle svendite in anteprima. Puoi invogliare entrambi i tipi di acquirenti usando i social media per promuovere le tue vendite. Puoi stuzzicare l’attenzione sui tuoi saldi e sui tuoi feed offrendo ‘affari misteriosi’ o postare esattamente ciò che promuovi.

Postando anteprime di affari esclusivi, orologi countdown, e altri contenuti coinvolgenti, le aziende possono costruire aspettative e direzionare il traffico verso i propri negozi per il Black Friday. I social media sono un canale grandioso per connettersi coi clienti e rispondere a qualsiasi loro domanda sulle offerte del Black Friday.

2. Crea un senso di urgenza

Per eccitare il consumatore rispetto ai tuoi articoli in vendita, scrivi un testo copy che trasmette urgenza. Creare un senso di urgenza o di scarsità nel tuo marketing per il Black Friday, incoraggia il cliente a entrare in azione.

Un motivo per cui è importante creare un senso di emergenza è che aiuta a catturare l’attenzione. In una casella di posta piena, ad esempio, una email che si distingue e crea senso di urgenza è più probabile che venga notata.

Puoi incoraggiare clienti ad agire subito piuttosto che aspettare. Offendo uno sconto a tempo limitato o un accesso esclusivo agli articoli in vendita, i clienti si sentiranno costretti ad approfittare della tua offerta del Black Friday prima che sparisca.

3. Campagna di Email marketing

Organizza una campagna di email marketing e osserva il tuo ROI crescere sempre di più. Fatta la media,l’email genera un ROI di 36$ per ogni dollaro speso. E’ il più alto di ogni altro canale.

Chi non ama ricevere sconti e promozioni nel proprio inbox ogni giorno? Creane uno alcune settimane in anticipo rispetto al Black Friday con offerte per i tuoi iscritti.

4. Ottimizza il tuo sito per i clienti che cercano su google

Il Black Friday è pieno di siti ecommerce che si contendono un posto sulla prima pagina di Google. Per entrare in graduatoria devi ottimizzare il tuo sito per i clienti online.

Un modo per farlo è usare le keywords che probabilmente useranno i clienti per le offerte festive. Ricerca le keywords, quindi quindi spargile per il tuo sito. Assicurati che suonino naturali e che non sembrino infilate a forza.

Inoltre assicurati che il tuo sito funzioni sui cellulari, dal momento che sempre più persone fanno shopping dal telefono.

5. Installa un chatbot sul tuo website rendere più semplice il servizio clienti

Con l’aumento dei clienti aumenta la richiesta di assistenza. Non puoi evitarlo. I clienti ti cercheranno per le domande più frequenti su ordini, spedizioni, e restituzioni. Con più clienti arriva più richiesta di richieste di supporto.

Installando un chatbot sul tuo website, puoi snellire e automatizzare il tuo servizio di supporto clienti. Il chatbot può gestire le domande facili più frequenti e, quando c’è bisogno di un rappresentante del supporto clienti, può intervenire e gestire la conversazione. Questo processo può rimuovere il lavoro ripetitivo e scaricare il tuo team per dargli più tempo di focalizzarsi su questioni di ampia scala.

6. Installa un chatbot anche sul tuo sito Shopify

Vuoi rendere la vita il più semplice possibile per i tuoi clienti. Quindi se usi un sito eCommerce come Shopify, considera l’installazione di un chatbot..

I chatbot di Shopify possono prendere i dati dal tuo negozio per automatizzare i compiti. Ciò include le indispensabili comunicazioni coi clienti, controllare l’inventario di magazzino, occuparsi dei resi, ed incoraggiare le vendite.

Durante un picco come il Black Friday, è importante dare ai clienti il supporto necessario. Un chatbot ti può aiutare a farlo.

7. Usa un chatbot per aiutare gli acquirenti a trovare i prodotti più velocemente

Oltre ad automatizzare le richieste del servizio clienti, i chatbot a intelligenza artificiale come Heyday possono anche aiutarti con la vendita. Se trovi quello giusto, un chatbox può aiutare i clienti a trovare i prodotti velocemente e facilmente.

Ciò avviene se programmi il chatbot a fare una serie di domande ai tuoi clienti. A partire da ciò, possono restringere la ricerca a qualche articolo specifico. A quel punto, gli acquirenti possono comprare il prodotto online o trovarlo in negozio.

I chatbot possono anche fornire raccomandazioni personalizzate sulla base di precedenti acquisti. E, durante il caos del Black Friday, avrai bisogno di tutto l’aiuto possibile.

Richiedi una demo gratuita di Heyday

8. Offri sconti esclusivi ai clienti più fedeli

Alle persone piace essere riconosciute, specialmente quando hanno una relazione col tuo brand. Black Friday ti offre la possibilità di dimostrare il tuo apprezzamento per la lealtà dei tuoi clienti di lunga data.

Offrire affari esclusivi e sconti a questi clienti è una tattica di marketing intelligente che aiuta a costruire l’affiliazione dei clienti e indirizzarli a ripetere l’affare. Mostrare al tuo cliente che tu consideri la loro lealtà, li incoraggerà a ritornare anche dopo il Black Friday.

9. Prova a vendere direttamente dai social media

La gente spesso usa i social media per cercare un prodotto o un brand. Quasi 1 persona su due ha affermato di cercare nuovi brand, prodotti o servizi, su instagram.

Durante il Black Friday, chiunque cercherà affari e promozioni. Vendendo direttamente su piattaforme come instagram, puoi mettere il tuo prodotto direttamente in vista al pubblico che ti sei prefisso. Vendere il tuo prodotto direttamente sulle app significa che è ancora più facile per il consumatore convertirsi in cliente.

E puoi raggiungere una audience globale sui social media. Gli utenti di Instagram, per esempio, si aspettano di ricevere il marketing. Il 90% degli utenti, infatti, segue un brand.

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A post shared by Instagram for Business (@instagramforbusiness)

Con Hootsuite, puoi calendarizzare i tuoi post vendibili su Instagram in anticipo in modo da focalizzarti su altre brillanti idee di marketing per il Black Friday. Per prima cosa assicurati che il tuo negozio sia organizzato a modo.

10. Usa gli hashtag per raggiungere un nuovo pubblico

Il Black Friday ti da la possibilità di raggiungere un nuovo pubblico sui social media. Con l’uso degli hastag, puoi entrare in contatto con persone interessate ai saldi del Black Friday e aiutarle a trovare i prodotti e i servizi..

Se sei un rivenditore, puoi usare gli hastag #blackfridayshopping o #blackfridaydeals per raggiungere clienti in cerca di saldi.

11. Segui i clienti dopo il Black Friday

E’ gran cosa vendere quintali di prodotti durante il Black Friday. Ma, il valore di un cliente per il tuo business cresce col tempo. E tuo interessei convertire i clienti occasionali in clienti affezionati di lunga durata.

Uno studio di Shopify fa notare che il valore di durata dell’affiliazione del cliente è il più basso durante festività come il black friday. Lo studio ha mostrato che per il 64% dei rivenditori, i clienti acquisiti durante il Black Friday o il Cyber Monday, avevano una durata di affiliazione più bassa rispetto ai clienti acquisiti in altri periodi.

Segui i tuoi clienti mandando velocemente una email di ringraziamento, un sondaggio sui clienti, o chiedendo un feedback dell’esperienza. Migliorerai la tua esperienza clienti, che può ripagarti nei futuri dividendi.

Prendendoti il tempo per contattare i tuoi clienti, dimostri che il tuo brand ha veramente a cuore il proprio business e che ti impegni a fornire un’esperienza clienti positiva.

12. Codici di rinvio

Sai che il marketing di rinvio può fare meraviglie per il tuo brand. E’ anche efficace per promuovere i saldi del Black Friday.

Spedisci codici di rinvio ai tuoi iscritti. Offrigli gift cards o sconti maggiori come incentivo. I loro rinvii hanno il potenziale di attirare nuovi clienti con il valore aggiunto di mostrare affetto per i tuoi clienti di lunga data.

13. Ricompensa per un minimo di spesa

Offrì una ricompensa per un minimo di spesa su certe somme. Ad esempio, se i clienti hanno 100€ nel carrello, possono avere la spedizione gratis.

Le ricompense per la spesa minima sono molto efficaci per aumentare il tasso di conversione E incoraggiare i clienti a spendere di più con quell’attività. Può essere anche molto più efficiente se le ricompense sono scaglionate. Per esempio un cliente che spende 50€ ha il 10% di sconto, mentre un cliente che spende 100€ ha un 20% di sconto.

14. Dai un omaggio assieme all’acquisto

Alla gente piace sentire di essere stata ricompensata.

Dare un omaggio al tuo cliente assieme all’acquisto, lo incentiva ad agire. E crea un senso di buona volontà che farà tornare i clienti.

Vuoi essere sicuro che l’omaggio è qualcosa che il tuo cliente desidera. E’ importante considerare la clientela quando scegli cosa dargli.

15. Focalizzati sul tuo tasso di abbandonamento del carrello

Non ti è mai capitato di fare un po’ di window-shopping online e di abbandonare il tuo carrello solamente perchè sei stato interrotto da un pop-up? Sia che si tratti di un’offerta per uno sconto o di un sondaggio sulle tue abitudini di acquisto, questi pop-up possono essere molto fastidiosi, ed è questo il punto.

I pop-up sono fatti per catturare la tua attenzione e ridurre il tasso di carrelli abbandonati. Dai ai clienti l’opportunità di esprimere le loro intenzioni o forniscigli un incentivo per completare gli acquisti. Molto probabilmente diminuirà il tuo tasso di abbandono.

Assicurati di avere dei pop-up che esprimono la scadenza dell’offerta per il Black Friday.

16. Fai una guida per i regali

Oh, quanto ci piace la lista per i regali del Black Friday.

La lista dei regali è sostanzialmente una selezione curata dei tuoi prodotti categorizzata in modo da essere facilmente comprensibile per i clienti. Ad esempio, puoi creare una guida ‘Per il tuo amico alla moda’ che esalta i capi di abbigliamento unici che hai in vendita.

Le guide per i regali aiutano a promuovere prodotti specifici, veicolare traffico sul tuo sito o negozio, e generare eccitazione per il tuo brand.

17. Crea un concorso sui social media

Un concorso sui social media può veicolare traffico sul tuo sito o negozio, generare indirizzamenti, e aumentare la brand awareness.

Offri un prezzo che vuole il tuo pubblico e incoraggia le persone a partecipare al concorso e condividi con amici e followers. Funziona come convalida social.

Quando uno dei tuoi amici raccomanda un brand, tu sei più incline a fidarti del brand. Fai in modo che i tuoi followers taggino i loro amici o ripostino il tuo contenuto nelle loro storie per partecipare al concorso.

Pianifica il tuo concorso per tempo con Hootsuite per esser pronto per il grande giorno.

18. Fallo strano

Ascolta bene, lo sai già quanto buia può essere la palude del marketing per il Black Friday.

I rivenditori grideranno i loro prezzi bassi, affaroni e consegne rapide da qualsiasi angolo dell’arena. Se vuoi distinguerti, devi attirare l’attenzione. Non aver paura di provare qualcosa di nuovo.

Diciem, ad esempio, ha cancellato completamente il Black Friday. Hanno chiuso il sito e chiuso i negozi come modo per rifiutare le vendite impulsive per cui è noto il Black Friday. Quindi hanno annunciato che avrebbero esteso i saldi per tutto novembre.

Coinvolgi gli acquirenti sui social media e converti le conversazioni in vendite con Heyday, il nostro chatbot conversazionale basato sull’intelligenza artificiale per i rivenditori social commerce. Offri una customer experiences a 5 stelle e fai schzare le vendite alle stelle.

Richiedi la tua demo gratuita di Heyday

Fallo meglio con Hootsuite, la soluzione tutto-in-uno per la gestione dei social media. Fai crescere il tuo business, batti la concorrenza e ottieni i risultati che ti meriti.

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What Is Domain Authority (Da) In Digital Marketing?

Companies are embracing the digital world, and as a result, the four Ps of marketing are becoming digital. The Place of the 4 Ps of Marketing is now no longer a physical marketplace where the sellers and the buyers come together and negotiate upon the selling agreements; it has turned into a website. Companies today are fighting with their teeth to develop a good website and fight the competition. For consumers, the website of the brand matters as much as the products and services it offers. Good websites not only ensure that websites are visible to consumers but also build an unspeakable bond of trust and genuineness.

With this thought in mind, it has become critical for us to now understand how we can check the ranking of our website or the Domain Authority (DA) of a website and how we can improve the ranking of our website compared to the competitor’s website.

How to Calculate Your Domain Authority? The Concept of Domain Authority (DA)

Domain authority (DA) refers to how well the website is performing in comparison with the other websites fighting with it on the search engine results page (SERP). With a strong DA, a company can ensure ranking at the top of the SERP, resulting in higher website traffic and a higher conversion ratio for the company. For example, if a certain keyword is entered into the search bar of Google and Site A appears on top of Site B in Google’s SERP, it means that Site A has a stronger DA than Site B.

DA gives the website a ranking score. The score is in the range of 1–100, where being on the higher side of the scale means better performance. DA was created by the company MOZ to understand the performance of a website on the SERP. While calculating the DA of a particular website, MOZ takes 40 critical factors into account. These 40 factors each have their own weight and aid the AI in understanding the website’s performance. Some of these factors for calculating DA could be −

The quality of your website content

The number of backlinks the website has

The number of links that the website supports that are going to enrich the customer experience

Other SEO tools will also help the company rank higher.

The market demand for the search and others

It is easy for you to jump from 20 to 30, but it is difficult for you to jump from 70 to 80. It means that the number of efforts you took to increase your DA from 20 to 30 will not be the same for you to increase your DA from 70 to 80. This happens because DA works on percentile systems, and it is difficult when you work on the higher side of the scale.

DA is calculated not only on the internal factors or the controllable factors of the website but also on the external factors. It is kind of a percentile system. To put it another way, your website’s performance will be compared to the performance of the top website in the keyword search. Generally, they are big giants like Twitter, Facebook, Amazon, and others. So, if today Facebook does something to improve its page, then your ranking in the DA will automatically see a downward trend, irrespective of your efforts.

The companies will always share their best practices and what steps they should avoid for better rankings, but in reality, they will never reveal the factors that they are considering to decide upon the ranking of a page. One valid reason for this non-transparency of data could be that we are all aware of how there are imposters trying to find the shortcut and hampering others. It is kind of a safety measure adopted by MOZ or Google to be fair with others.

Best Practices That Will Help You Rank Better on the SERP or Have a Stronger DA

Importance of backlinks − backlinks, in simple terms, mean that other websites that are selling complementary products are attaching your website’s link to help the consumer navigate between the different brands and make the consumer journey easy. Many academic pages can also add your website’s link as a reference. Your DA drastically increases if you have good websites using your website’s link as the backlink. You can keep a check on that through different tools available on Google.

Search engine friendliness − you should have a customer-friendly website structure that is easy to navigate for the users. This will not only boost your DA but will also ensure that you do not lose customers in the middle of their purchasing journeys.

Avoid spammy links and also add relevant links on your website − You should also act like a website that is helping other websites grow by adding their link to your website. You can do these for the complimentary products. The agenda here is to create an ecosystem in which all are growing together. This will not only bring traffic to your website but also add credibility to your account and improve your customers’ user journey.

The aim out here should not be to have a very high DA because the external factors are not in our control and we are competing with very large websites. Instead,  the aim should be to be on par with or better than your competitors. If you are a medium-sized or small firm, then it is more than enough for you, and you can focus your energy on the other parameters. However, if you are the leader of the industry, you can devote more of your time here to get better results. It is time that we weigh the pros and cons of every action of ours and the goal that we are setting for ourselves instead of blindly running in the race.

Nintendo Online Black Friday Deals 2023

Nintendo Online Black Friday deals 2023

The best Nintendo Switch Online membership deals for Black Friday 2023

Black Friday 2023 is here, which means it’s the perfect time to score a cheap deal on a Nintendo Switch Online membership. We’ve rounded up the cheapest and best deals into one handy place, to help you enhance your Nintendo gaming experience with online play, cloud saves, and lots more.

Best Nintendo Online deals 2023

Nintendo knocked it out of the park with their Switch console, which has proven to remain highly popular years after it’s initial release. Black Friday deals are on their way and perfect for grabbing a Nintendo Online discount.

As we count down the days to Black Friday, we are excited to bring you the best deals. This includes some of the best Nintendo Switch Black Friday deals. If you’re looking for a Nintendo Online discount to upgrade your Nintendo Switch experience, then keep on reading through the rest of this page.

Where to find the best Nintendo Online deals

Obviously, the first places to look is Nintendo’s official store. Aside from that, we’re also looking through some of the biggest retailers out there for any related Nintendo Switch deals (such as online games) to go nicely with your Nintendo Online subscription.

We’re nice and early to the party… before deals have even begun, so stick with us and we’ll be making sure you see the freshest deals coming through on Black Friday 2023 as soon as possible.

Nintendo Online Black Friday sales shortlist

Bookmark this page and come back once deals begin, we’ll always be updating our shortlist:

Last year’s Black Friday deals for Nintendo Online

We hope to see some repeat deals on the many Nintendo Switch related deals below:

More Deals Coming Soon!

When will Nintendo Switch Online sales start in 2023?

This year, Black Friday lands on November 25th.

With that important detail out of the way, we can talk about the rest of the event’s sales. As we’ve seen from previous years, deals will be showing up a few weeks prior to that date listed above. Of course, this means you have plenty of time to benefit from all sorts of deals this Black Friday. Sales will also continue through to Cyber Monday and beyond before they start slowing down later that week. So if you’re looking for a Nintendo Switch Online discount, it will be hard to miss out.

What is the cheapest Black Friday deal on a Nintendo Switch Online membership?

Nintendo Switch Online Memberships come in a variety of flavors, covering different time periods, with different prices attached: from 3 month (90 days) to 12 months (365 days), and individual membership to family membership. Typically, you’ll get the best value for money from a 12-month online membership – and Black Friday is when we see lots of great discounts applied to those memberships.

Why buy a Nintendo Switch Online membership this Black Friday?

Buying a Nintendo Switch Online membership lets you level up your gaming experience with tons of features and benefits. Play great Switch games like Mario Kart 8 and Super Smash Bros Ultimate online against friends, and put your skills to the test vs players from all around the world. Nintendo Switch Online membership also gives you access to cloud storage for all your game saves, making it super-easy to retrieve data if you ever need it – such as if you get a new Switch.

Not only that, but a Nintendo Switch Online Membership gives you access to over 100 classic NES and SNES titles from Nintendo’s amazing back catalog. It’s your chance to play classics like Super Metroid, Donkey Kong Country, Kirby’s Adventure and even the original Super Mario Bros, right there on your own Nintendo Switch. The Expansion Pack that launched in October 2023 brought some of the best N64 and retro Sega Genesis titles to your Switch, including Super Mario 64, The Legend of Zelda: Ocarina of Time and Starfox 64.

Black Friday Nintendo Online FAQs

When do Black Friday sales start in 2023?

The Black Friday sales for 2023 start a week before November 25th, which is the day of the event itself.

Does Nintendo Switch Online have Black Friday discounts?

Yes. Nintendo know that their online membership offers a lot to any Switch gamer, so expect some good discounts on memberships for Black Friday 2023.

More Black Friday Deals

Interested in other technology deals this Black Friday? Here are the best Black Friday deals on the internet.

Check out all our Black Friday deals here.

Logitech Black Friday Deals In 2023

Last Updated on November 24, 2023

Best Logitech Black Friday deals

From gaming mice to Bluetooth keyboards, Logitech products can run the gamut across PC peripherals and are oftentimes rather expensive depending on the model in question. Thus, these Logitech Black Friday deals will be perfect to dive into savings this holiday season on all of your PC peripheral needs.

Find your next favorite keyboard or gaming mouse down below before the holidays roll in.

Best Black Friday Logitech deals in 2023

Logitech products can tend to get a bit expensive depending on certain models you’re looking for, making Black Friday the absolute best time to pick up the firm’s best mice, keyboards, and webcams. Below is a list of all current Logitech deals to snag in the run-up to Black Friday:

Where to find the best Logitech Black Friday deals?

Black Friday deals can be found on Logitech’s own website, but several additional online retailers will also have several deals for you to enjoy for the holidays. Below is a list of all the best stores to find holiday savings:

Logitech Black Friday sales shortlist: Best Black Friday Logitech deals

US

Deals

US

UK

Deals

UK

Canada

Deals

Canada

Worldwide

Deals

Worldwide

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Editor’s pick

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Logitech G920 Driving Force Racing Wheel and pedals

Best Deals

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Editor’s pick

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Best Deals

Save $50 @ Best Buy

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Editor’s pick

30% off

Logitech – G915 LIGHTSPEED TKL Wireless Mechanical GL Tactile Switch Gaming Keyboard

Best Deals

Save $70

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Editor’s pick

Best Deals

Save $70

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Editor’s pick

Save $80

Blue Microphones – Pro Streamer Pack with Blue Yeti USB Microphone & Logitech C922 Pro HD Webcam

Best Deals

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Sponsored deal

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Logitech – Combo Touch Keyboard Case with Smart Connector for Apple® iPad®

Best Deals

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Editor’s pick

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Logitech – Slim Folio Pro Keyboard Case for Apple® iPad® Pro 11″ (1st, 2nd, and 3rd Gen)

Best Deals

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Editor’s pick

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Best Deals

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Editor’s pick

Save $50

Logitech – G915 LIGHTSPEED Full-size Wireless Mechanical GL Tactile Switch Gaming Keyboard

Best Deals

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editorpick

Editor’s pick

Save $50

Logitech – G915 LIGHTSPEED TKL Wireless Mechanical GL Tactile Switch Gaming Keyboard with RGB Back Lighting

Best Deals

View Deal

*Prices are subject to change. PC Guide is reader-supported. When you buy through links on our site, we may earn an affiliate commission. Learn more

When will Logitech Black Friday sales start in 2023?

Although Black Friday itself doesn’t officially start until November 25th this year, Logitech and plenty of other online retailers will be hosting discounts throughout the holiday season, specifically amid November. The full list of stores and their Black Friday sales schedules are listed down below:

Amazon: November 25th to November 27th

Best Buy: November 19th to November 28th

Newegg: November 22nd to November 27th

Target: November 21st to November 27th

Walmart: Online starting November 2nd at 7 PM EST, in-stores on November 4th at 5 AM local time

Logitech: November 17th to November 28th

How to get the best Black Friday Logitech deals in 2023?

You can sign up for newsletters on sites like Best Buy, Amazon, and Walmart, as well as keep a close eye on Logitech’s own webpage itself to know when best to get the deals you want on Logitech products. We will also be updating the page regularly as Black Friday closes in this November.

Features to consider when looking for Black Friday Logitech deals

The main features you want to consider will depend largely on the Logitech product you want. The company makes a multitude of PC peripherals and streaming gear, so features can essentially be all over the place depending on the specific type of Logitech gadget you want. Below is a list of main features you will want to consider in the midst of Black Friday Logitech deals:

Does Logitech have Black Friday?

Yes, Logitech hosts its own Black Friday sales and several additional online retailers will likewise be having discounts across the firm’s lineup of PC peripherals. As mentioned previously, we will be sure to update this page regularly to ensure the absolute best Logitech Black Friday deals are featured so you can save money throughout the holidays.

Is Logitech releasing a new mouse in 2023?

Several weeks ago, Logitech launched its new gaming mouse called the Logitech G502X, a three-tiered gaming mouse that can come wired, wireless, and even in a so-called Plus variant, that utilizes a special gaming sensor for “precise down to the sub-micron high-precision accuracy with zero smoothing/filtering/acceleration for high gaming performance.”

The G502X is $79.99, the G502X Lightspeed is $139.99, and the G502X Plus is $159.99.

Is Logitech owned by China?

No, Logitech is a Swiss-American company that sells computer peripherals and software, with its headquarters being in both Newark, California, and Lausanne, Switzerland. You don’t have to worry about buying from Logitech if China is a concern.

Acer Black Friday Deals In 2023

Last Updated on November 22, 2023

Black Friday Acer deals

Acer is among the most popular and successful PC brands on the market, with a wide range of tech products spanning creative, entertainment, professional, and gaming niches. All of the best forms of gadgets out of the firm will be showcased among the following Acer Black Friday deals.

Find all of your holiday spending needs this Black Friday with this comprehensive list of Acer product deals.

Best Acer deals

Black Friday is several days away, Acer itself is hosting an early Black Friday laptop sale and will most likely be hosting, even more, come the holiday season. All the additional online retailers, including Amazon, Newegg, and Best Buy, will all likewise be hosting their own early discounts on Acer products amid Black Friday, as well, all of which will be listed below:

Best Black Friday Acer Laptop deals 2023 Best Black Friday Acer Desktop deals 2023 Best Black Friday Acer Monitor deals 2023

Acer – ED270R Sbiipx 27″ LED, Curved FHD FreeSync Monitor, $159 (save $70)

Acer – Nitro XF243Y Pbmiiprx 23.8″ Full HD IPS Monitor, $129.99 (save $90)

Where to find the best Acer Black Friday deals? Best Acer Black Friday deals

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Acer – Nitro XV271 Zbmiiprx 27″ Full HD IPS Gaming Monitor – AMD FREESYNC Premium – Up to 280Hz – (DP & 2 x HDMI 2.0)

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Acer – Predator Triton 300 SE 14″ 144Hz Laptop – Intel 11th Gen i7 – NVIDIA GeForce RTX 3050Ti – 16GB DDR4 – 512GB SSD

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Acer Chromebook Spin 514 (14”)

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Acer – Nitro XF243Y Pbmiiprx 23.8″ Full HD IPS Monitor with AMD Radeon FREESYNC- 165Hz (2 x HDMI 2.0 Ports & 1 x Display Port)

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Acer – Predator Helios 300 – 15.6″ FHD 165Hz Gaming Laptop – Intel Core i7 – 16GB DDR5 – NVIDIA GeForce RTX 3060 – 512GB SSD

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Predator Helios 300 – 15.6″ FHD 165Hz Gaming Laptop – Intel Core i7 – 16GB DDR5 – NVIDIA GeForce RTX 3060 – 512GB SSD

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Nitro XF243Y Pbmiiprx 23.8″ Full HD IPS Monitor with AMD Radeon FREESYNC- 165Hz (2 x HDMI 2.0 Ports & 1 x Display Port)

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Acer – Predator Orion 5000 Gaming Desktop – Intel Core i7-12700F – 16GB DDR5 Memory – NVIDIA GeForce RTX 3070 – 1TB Gen 4 SSD

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Acer Aspire 5 A515-56-32DK Slim Laptop – 15.6″

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Acer Swift X SFX14-42G-R607 Creator Laptop

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*Prices are subject to change. PC Guide is reader-supported. When you buy through links on our site, we may earn an affiliate commission. Learn more

When will Acer Black Friday sales start in 2023?

Acer will be hosting its own Black Friday discounts across its store on the 16th of November, with fellow third-party online retailers kicking off their own sales throughout the month. Thus, you won’t have to wait until the end of November to get your hands on a new laptop or monitor. Below is a list of timetables for when you can expect Black Friday sales to kick off this year.

Amazon: November 25th to November 27th

Best Buy: November 19th to November 28th

Newegg: November 22nd to November 27th

Walmart: Online starting November 2nd at 7 PM EST, in-stores on November 4th at 5 AM local time

Acer: November 16th to Cyber Monday

How to get the best Black Friday Acer deals in 2023?

Keeping a close eye not only on this page as we update going into the holiday season, but also on Acer’s own website in tandem with Amazon, Best Buy, and Newegg, is your best bet in ensuring you get the best deals on Acer products. Several sites, including even Acer’s, will allow you to sign up for newsletters so you can be alerted as soon as deals are available, making it much less stressful.

Features to consider when looking for a Black Friday Acer deals

Acer doesn’t just service laptops and 2-in-ones, as the firm has a host of other tech products, including monitors and full towers. Thus, you’ll have to pinpoint exactly what kind of gadget you’re looking for before delving into this list, but for the most part, the features that stand out amid Acer designs include the following:

RAM size – this will allow you more leeway in specific programs on a laptop and 2-in-1, making video editing, game streaming, and 3D rendering far smoother depending on the overall RAM size in your machine.

Display size – these all come in varied sizes, especially when it comes to monitors by Acer. This will all be dependent upon your own preferences, but anything over 13 inches is best for a laptop, while monitors between 27-in and 24-in are fine.

Components – for the most part, Acer utilizes Intel for both its CPU and internal GPU components, but you may find better options under alternative Acer models so keep an eye out for what you would prefer and how much you are willing to spend.

Does Acer do Black Friday sales?

Yes, not only will Acer be hosting its own discounts on its store page, but the firm’s various products will be set at lower costs across third-party retailers. Black Friday is arguably the best time to upgrade your device, as Acer laptops, monitors, towers, and 2-in-1s will be at much lower price points.

Which Acer laptop is the best for students?

The Acer Aspire 5 has the best specs overall for students, given it’s rather affordable and sports Windows 11 off the bat. But, when it comes to the best Acer Black Friday deals, you might be able to find alternative versions at a lower price point, so it really comes down to what specifically you’ll need for school, as in graphic design, word processing, etc.

Do Acer laptops last long?

Like most laptops, Acer’s will purportedly last about three to five years depending on how someone treats their device. Although this is somewhat short in comparison to most alternative brands, the likelihood of most using a laptop for so long is slim. Within five years, you’ll want to be upgrading anyway given newer components and specs, made all the more streamlined amid Black Friday sales.

Dxracer Black Friday Deals In 2023

Last Updated on November 26, 2023

If you’re in the market for a new chair to place either in your home office or to put the finishing touches on your new gaming setup, DXRacer could be a fantastic brand to explore.

Usually, these types of chairs do come at a premium price point though, so any savings that can be had are always welcome. Luckily, that’s what this article is all about, providing you with the most up-to-date Black Friday deals on DXRacer chairs.

Below, you should be able to see the latest DXRacer chair Black Friday deals that we’ve managed to secure, saving you that bit of cash that could be spent elsewhere on your setup.

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DXRacer 2023 King Series Modular Gaming Chair Extra Wide Seat Large Backrest D4000- Black & Red

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DXRacer Formula Series Conventional Gaming Chair Mesh FD01 – Black & Red

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2023 DXRacer Gladiator Series Modular Gaming Chair D8100 – Black & Red

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DXRacer Formula Series Conventional Mesh and PVC Leather FD101 – Black

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*Prices are subject to change. PC Guide is reader-supported. When you buy through links on our site, we may earn an affiliate commission. Learn more

DXRacer Chair Collection Black Friday Deals

If you want a little info on the different DXRacer Chair collections available this Black Friday, here are some tidbits for you to enjoy before going over and inevitably making a purchase.

G Series

The G Series DXRacer Chair collection is the meat and bones of what DXRacer has to offer. It features the classic look and feel of what DXRacer chairs are known for and the loud colors that go along with it.

The main material of the G Series is PVC leather which is fantastic when it comes to cleaning and it’ll certainly last the test of time even under constant long gaming sessions.

Formula & Racing Series

The Formula & Racing Series DXRacer chairs are similar to that of the above G Series but offer some slight variations both in terms of looks and feel. They’re certainly more subtle in color variations with the main sticking to the neutral blacks with smaller accents being the color customization options.

The big departure comes in the form of the material used for the chair. Instead of PVC leather like the G Series, this Series uses a mesh fabric, mimicking that of racing cars and providing a little more overall comfort.

K Series

The K Series DXRacer chairs are aimed at a slightly different audience to that of the above. While they look similar aesthetically, they’re not only made from a totally different material, they also differ dramatically in the actual dimensions of the chairs.

Tank Series

The Tank Series of DXRacer chairs, as alluded to by the name, are built for those of a larger frame and provide extra support both in the seat and for your back. They’re a little more subtle in color but still have aesthetic appeal, especially in the accents on the sides.

The main material used is polyurethane leather which aims to last far and away in the future, eliminating the need for you to go out and replace your current model for years to come.

MASTER®

The MASTER series from DXRacer is probably the most comfortable chair of the lot thanks to integrated lumbar support, removable head pillow, and replaceable seat cushion, all being made from microfiber leather to keep you pain-free for longer. This series is also the most succinct of all with limited color options and no real flair but with that comes a perfect opportunity to slot it into your home office with ease.

P Series

The P Series is widely recommended by your favorite eSports athletes due to their quality assurance and product safety as well as also having fantastic ergonomic head/lumbar support and high-density foam cushions, minimizing fatigue during extended gaming sessions.

There are no color options for the P Series but the black, red and white of the DXRacer brand is out in full force here and showcases how well the three colors work together.

If you’re a serious gamer, the P Series might just be for you.

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