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Cyberattacks targeting small businesses are especially dangerous, as the cost can be enough to close a business’s doors for good.
Taking measures to prevent a data breach via cyberattacks like phishing, malware and ransomware can protect your business from losing tens of thousands of dollars.
Insurance companies are now offering cyber insurance to underwrite the potential costs of a data breach or cyberattack, and small businesses may benefit from this product.
This article is for small business owners who want to take proactive steps to protect their business from cyberattacks.
Every business is at risk of being hacked, especially small businesses. This constant state of vulnerability is terrifying, but the reality of a security breach experience can be even worse.
It’s extremely difficult to regain control of everything the hackers accessed, but you can still take action and salvage your reputation with your customers and clients. If you’re properly prepared for an attack, it’s possible to get back to business with minimal impact.
“Since it is really more of a question of when than if, when it comes to data breaches, we always recommend having a detailed and thorough data breach response plan in place,” said Michael Bruemmer, vice president of the data breach team at Experian. “And not only should that plan be created, but it needs to be practiced and updated on a regular basis to ensure it accounts for the latest threats, including attacks like ransomware.”
Legal and technology experts shared their insights on how owners can best recover from a small business data breach. [Read related article: Cyberattacks and Your Small Business: A Primer for Cybersecurity]What is a data breach?
A data breach is any incident of an unauthorized person bypassing cybersecurity measures to view or steal confidential information. A data breach could take many forms, ranging from unintentional access to protected information to the deliberate penetration of a database to copy or steal corporate secrets. Sometimes, cybercriminals even try to corrupt an entire system.
Did You Know?
Remember the SolarWinds data breach? That attack used a third party to infiltrate the SolarWinds system, impacting over 18,000 organizations and interrupting supply chains around the world. The full extent of that breach is still being assessed.
Did You Know?
Not all free antivirus software is legal for business use. However, these antivirus solutions are both free and legal for small businesses to use.Informing affected parties
Once you’ve assessed the initial damage and potential cause, your next order of business is to break the news to your business partners, vendors, customers and any other stakeholders.
“Besides the technological aspect, one of the most important ways to recover a company’s reputation and relationship with its customers and clients is to ensure these parties are properly notified and taken care of,” Bruemmer said. “Companies should send clear and concise notification letters that help affected parties know what to do and how to protect themselves from identity theft. The breached company should always offer a remedy, such as an identity theft protection product so they receive free monitoring and access to their credit report as well as assistance with resolving fraud.”
Nicholas Gaffney, a lawyer and founder of legal media relations firm Zumado, said it’s important to have a response team in place that will work quickly to preserve and enhance the reputation of your organization after a data breach. This means having a team member serve as the point person for official responses to inquiries about the breach, as well as being transparent and consistent in all communications about it.
Reputation management companies can help you respond to a data breach or any other PR crisis in a way that preserves your brand image and customers’ trust. Check out our reviews of the best online reputation management services. You may also want to invest in reputation insurance to help with the fallout costs.How to prevent future breaches
It’s a long road to recovery after your company suffers a data breach, but once you have the situation under control, you can learn from it and work to prevent another incident.1. Provide cybersecurity training for your staff.
Gilbert said that a highly trained and vigilant staff is the key to minimizing the risk and damages of future breaches. Your employees should take extra care when using company equipment and learn to recognize clues that could indicate compromised information. [Do you have remote workers? Make sure they know these cybersecurity tips for working from home.]2. Regularly audit connected devices.
Conduct a periodic sweep of all your personnel’s equipment to catch any malware and security holes. This basic practice is almost like regular maintenance for your equipment. Making sure there are no obvious vulnerabilities on a regular basis helps keep breaches from happening in the first place. This is especially important for organizations with a bring-your-own-device policy.3. Use a VPN.
The best virtual private networks (VPNs) can prevent a targeted attack from occurring in the first place. Setting up a VPN creates a private connection to the internet, acting as a tunnel to prevent anyone outside the network from seeing who you are, what you’re doing and where you’re located.
Zetoony reminds businesses that, given enough time, a data security incident is as inevitable as any other type of crime, but you can learn from it to handle it better going forward.
“If you view each breach as a learning exercise, you won’t be able to stop them necessarily, but you can learn how to respond to them more efficiently, quickly, and with less impact to your business and your customers.”
Eduardo Vasconcellos and Nicole Fallon contributed to the writing and reporting in this article. Source interviews were conducted for a previous version of this article.
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How to Recover Shift Deleted Files From Windows 11
When it comes to the Windows operating system, all deleted files are saved in the Recycle Bin folder. There’s still a possibility to recover lost data until you delete them from the Recycle Bin. You may also use a third-party recovery application to retrieve lost or mistakenly deleted data if you’ve permanently removed a file from the Recycle Bin.
We’ve included a list of methods for recovering shift deleted files on Windows 11 in this post.How to Restore Shift Deleted Files On Windows 11 1. Restoring Files from the Recycle Bin is the first solution
Go to the Desktop & look for the “Recycle Bin” folder there. To see the contents of the folder, double-tap it.2. Use the File History Feature
Use the File History Feature as a second option.
File History is a valuable Windows tool that allows you to backup crucial files and data to an external hard disk. So, sure, you can utilize Windows 11’s File History function to restore lost data. If your device’s File History function is activated, you can restore lost/deleted data by following these simple steps.
On the Taskbar, tap the search icon, type “File History,” and press Enter.
To retrieve your data, look for the most recent backup copy in the “File History.”3. Undo Delete
Just a few seconds ago, I destroyed a file by accident! If that’s the case, you may rely on the “Undo Delete” option to save the day.
NOTE: You may only utilize the Undo Delete option if you recently deleted a file. This procedure will not recover a file or object that was deleted a long time ago.4. Use Advanced Disk Recovery
Have you tried all of the suggested solutions and are still having problems? Do you want to know how to restore files that have been completely erased in Windows 11? We’ve got your back.
On Windows, you may utilize the Advanced Disk Recovery application to recover deleted or lost files. Advanced Disk Recovery is a powerful data recovery program that can help you recover lost or deleted photos, movies, music files, documents, and other things from your hard disk, USB drive, or other storage media.
All of your lost files & data will be listed on the screen in a matter of seconds. To recover deleted data, choose the files you want to restore and then hit the “Recover” option.
Here are a few straightforward methods for recovering lost data in Windows 11. Isn’t data recovery not as difficult as you think? To recover lost data on Windows 11, you can use any of the options listed above.Quick Reaction:
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Anyone can become a victim of a data breach event. Here are the best data breach search engines to know whether your personal information is still secure.
In the present world, unauthorized use of personal and business data can cause irreversible loss to individuals and organizations.
Applying security measures at the personal level isn’t always enough for such incidents. A minor vulnerability on behalf of the websites that collect and store your data can be hazardous.What Is Data Breach Search Engine?
Cyberattacks are on the rise, and sometimes, these attacks only intend to steal your personal and sensitive information to sell such data on the dark or deep web.
Using traditional search engines, it’s not always possible to know whether your data fell into the wrong hands or is up for sale. Because most of such stolen databases go into the dark or deep web.
You need one of the best search engines for the deep web. And for the dark web, well, that’s a bit complicated and risky. Read this article, “Access the Dark Web Safely: VPN for Dark Web,” to know more.
A more convenient and safe option is a data breach search engine. This search engine helps you instantly know if your data has been compromised. These search engines collect data that has been compromised recently or earlier.
You can easily find out about your compromised data and take necessary measures as the situation demands.Why Do You Need to Use Data Breach Search Engine?
As mentioned before, data breach search engines are particular search engines. These are dedicated to finding out about the privacy of your personal information.
Using these search engines, you can effortlessly know if any of your email accounts or other information has been the victim of data breach incidents.
If you are unlucky and your data is not secure anymore, you can immediately change your credentials to stop further access to those accounts by criminals.
This will protect you from unauthorized purchases on eCommerce websites and identity theft.
You can even start using multi-factor authentication from now on and stop using those email addresses for your bank account.1. Have I Been Pwned
Have I Been Pwned is one of the most popular data breach search engines. Being one of the oldest in business, it’s also a free data breach search engine.
It has a collection of more than 12 billion compromised of breached accounts. To check, you need to enter your email address or phone number in an international format.
This search engine comes with a simplistic interface. If your entered data has been pwned, it shows you the data breach events during which hackers got access to your data.
Moreover, this search engine also shows brief information about those events and categories of data that got leaked, such as email id, password, name, username, geographic location, physical address, and social media accounts.
If you want to support this good cause, you can donate to this website that lets you perform a data breach database search.2. DeHashed
DeHashed is another engine for search data. It has a collection of 14 billion compromised assets.
To check if any of your data has been compromised, you need to create an account on this website.
Then, select the field type such as emails, passwords, IP Addresses, usernames, names, phone numbers, VINs, and addresses before entering the data.
It also shows you search results associated with data breach events, but you must be an active subscriber to enjoy this feature.
You can also use the DeHashed API for school projects and private use.3. leakpeek
If you’re looking for a free data breach search engine, leakpeek is here. It has more than 8 billion records from which it can instantly find out about your query.
This data breach search engine can search five data types: email, username, password, keyword, and domain.
In case of data breaches, it shows you the passwords and the source name that consists of the website name from where the databases have been compromised.4. mypwd
With mypwd, you can perform a data breach database search for free. It needs you to create an account with the email address you want to inquire about.
The website takes your privacy seriously. It sends your data breach-related information via an email to your registered address so that only the right person can access it.
The email contains the leaked password and the data breach event responsible for the compromised data.
Using this free database leak search engine, you can even track your organization’s email and password-leaking events.5. BreachDirectory
BreachDirectory is another free data breach search engine that you can use to check whether you’ve been pwned.
For data breach database search, it searches through more than 9 billion records exposed in 120 data breach events.
You can check four categories using this: email, username, domain, and IP address. The results display the event names, brief information about those events, and the leaked data type.
You can even ask the website to notify you if the email address becomes compromised in the future.
Besides, this website collects various breach events, categories, record counts, and other additional information, like whether the data is sensitive, verified, or analyzed.6. Leak-Lookup
Leak-Lookup is another data breach search engine. You must create an account on their website to check search data breaches.
Go to the dashboard, choose fields (username, IP address, domain, password, etc.), and enter your query to get detailed results. You can also select additional options.
It contains information on over 3800 events and 22 billion records. It also allows you to filter the reports and download them for sharing or personal reference.7. Intelligence X
Intelligence X is a powerful yet free data breach search engine. With its help, you can enter your email, URL, IP, domain, Bitcoin address, and more.
You can even sort the search results as your choice and see result statistics in graph and chart format.Data Breach Search Engine: Final Words
The data breach has become a common incident. Many people claim that every internet user has been the victim of a data breach at one time or another.
Up next is how to text password strength.
Our phones carry so much information that we can’t afford to accidentally delete anything or damage it in any way. Data backup comes in handy in our digitally-focused life since we can be saved from losing any data permanently. Just like any other smartphone, Xiaomi devices also have a backup system.Backing Up Data From Xiaomi Device
Some users find the entire process complicated to follow. However, here’s how to backup data from a Xiaomi device with just a tap.Step 1: Use Mi Backup Solution via MobileTrans To perform this process:
Install and launch the MobileTrans application on your pc and then connect your Xiaomi device to it.
On the welcome screen of the MobileTrans app, select the “Backup” option, and proceed.
At this point, the app detects the connected Xiaomi device and lets you choose what you wish to save.
Immediately the backup process is complete; you’ll get a notification to remove your device safely.Step 2: Backup Xiaomi Device via Mi Cloud
To help the users maintain their data on their devices, Xiaomi provides a dedicated cloud service – Mi Cloud. Mi Cloud comes with free 5 GB of space where the users can perform device backup. Consider buying more space on your Mi Cloud account if you have a lot of data.
This feature helps you keep all your data safe on the cloud and is easily accessible. To back up data from your Xiaomi device to its cloud storage, here is how to go about it:
Log in to an active Mi Cloud account.
Then go to the Backup Device feature and turn on the Mi Cloud Backup feature.
For the backup process to be fast and completed successfully, ensure you have a stable internet connection.Step 3: Backup Your Device via Local Storage
Apart from backing up the data on a pc, the Xiaomi allows you to back up your information on the device. You can then transfer the files to an SD card or even your computer. Local storage can be used to back up the entire phone.
However, this process may not be as easy as using dedicated apps, as we’ve seen above, but it still works fine.
Go to the Setting of your device.
Tap on the “Backup” button again and be patient as the device maintain its backup to the designated location. Check to be sure your device/SD has enough space beforehand.Step 4: Backup Data from Xiaomi Using Mi PC Suite
Like the MobileTrans, Mi PC Suite is another excellent application that can be used to backup data from the Xiaomi device. The app can also manage your photos, videos, contacts, and any other kind of data. Mi PC Suite supports all Xiaomi devices only; thus, you can’t use it to backup devices from other manufacturers. Below is how to use Mi PC to backup data.
Here, you can manage all previous backups and make a new backup in the Backup interface. The Mi PC Suite can be used to update your Xiaomi device and manage its apps.Part 5: Backup Using Tunesbro Android Manager
TunesBro is used for data backup and has other features like rooting, repair, transfer, recovery, and many more. This software has been tested on numerous Xiaomi devices and found to work just correctly. It’s easy to use with neatly organized sections. To use the app for data backup, you need to go to the TunesBro website and download a copy. Then install the app following the instructions provided.
Launch the application and connect your Xiaomi device. It will automatically detect the device. Tap on the “Backup & Restore” button and proceed to the main menu.
You should receive a notification once the process is complete.Conclusion
There you go! After going through the above guide, you should be able to perform backup like a pro. As we’ve seen, the easiest and fastest way to perform backup on the Xiaomi device is through an external tool. It makes things easy and straight forward.
If you got a new MacBook, iMac, or Mac mini, you might need to transfer data from your old Mac to your new computer. However, you don’t have to copy everything over manually.
Learn how to quickly use the Migration Assistant in macOS to move documents, applications, user accounts, and system settings from your old Mac to your new Mac.
Table of Contents
Related: Do you have an old PC around? Learn how to transfer data from a Windows PC to a new Mac.Preparing for Migration
It’s possible to copy over user accounts, documents, programs, and settings from your old Mac during or after setting up your new Mac. However, before you begin, you must prepare both devices for the task ahead.Update System Software
Updating the system software on the old Mac ensures you encounter fewer compatibility issues during migration. Open System Preferences, choose Software Update and select Update Now next to any pending updates. If you’ve already set up your new Mac, it’s best to update it as well.Connect to the Same Wi-Fi Network
Although it’s possible to transfer data via Thunderbolt and Ethernet, you can avoid using cables by using Wi-Fi. Make sure that the Wi-Fi module is active on both Macs and that they are connected to the same Wi-Fi network.
Note: If you’re in the process of setting up your new Mac, you will have the option of connecting it to a wireless network before arriving at the Migration Assistant.Turn Off Antivirus Software
If you have a third-party antivirus utility on the old Mac, disable it before you proceed to avoid connectivity issues. Select its status icon on the menu bar and look for an option that lets you turn it off temporarily. Also, turn off any on your new Mac.Name the Old Mac Connect to a Power Source
Moving large amounts of data between Macs can take a considerable time. Connect it to a power source to avoid running out of battery if you’re migrating to or from a MacBook, MacBook Pro, or MacBook Air.Use Migration Assistant
If you’ve yet to work your way through the Setup Assistant on your new Mac, you can pause at the Migration Assistant screen and begin migrating data right away. Or, you can access Migration Assistant after setting up the device and still migrate your data. You must also use Migration Assistant concurrently on your old Mac. So place both Macs next to each other and work your way through the steps below.
Tip: If you use Time Machine, you can restore data to the new Mac directly from the external drive without having to interact with the old Mac at all.
Again, if you’re still working through the Setup Assistant on your new Mac, you will come across the Migration Assistant in step 4 immediately after connecting to Wi-Fi.
2. Select Continue on the main Migration Assistant screen on both Macs.
3. Enter the administrator password (if prompted) and select OK.
4. Pick the correct transfer mode on your new Mac and old Mac and select Continue.
New Mac: Select the radio button next to From a Mac, Time Machine backup, or Startup disk.
Old Mac: Select the radio button next to To another Mac.
5. Select your old Mac on the Migration Assistant of the new Mac and choose Continue. If it fails to show up, move the devices closer and double-check if they’re on the same wireless network—select Change to switch networks if needed.
6. Confirm that the security codes on both Macs match by selecting Continue on the old Mac.
7. Check the boxes next to each type of information you want to transfer to the new computer—applications, user accounts (including documents), and system-related files and settings.
8. Select Continue to initiate the data transfer. However, when migrating user accounts, the Migration Assistant on the new Mac will require you to:
Set up passwords for each administrator account you want to transfer.
If you’ve already set up your new Mac and the old Mac has a user account with the same name, choose between renaming and replacing it.
9. Wait until the Migration Assistant finishes transferring information from your old computer to the new computer.
10. Select Done once everything is complete to exit the Migration Assistant on the new Mac. On the old Mac, select Quit.You Can Still Use Your Old Mac
Five ways to frame our thoughts and actions as leaders
As marketers, there will inevitably come a point in many of our careers when we’ll be asked to step up from operating as individuals focused on specific tasks (e.g. SEO specialists, digital analysts, web developers) to managers responsible for a group of specialists (e.g. digital marketing manager).
Whether you make the move into management depends entirely on you and your personal drivers (and whether it’s right to promote people based on their technical skills is a debate for another day). But if you do decide to take the route into management, it’s important to consider the implications.
Download our Free Resource – Marketing careers and skills development workbook
Our guide shows you how to map out your personal short-term and long-term goals, become more productive in your day-to-day work, identify your key motivators, analyze your digital marketing skills, how to leverage your strengths, and understand the different paths you can take to reach your goals.
Access the Marketing careers and skills development workbookManagement vs. leadership
Being an expert in your field does not necessarily mean you will be a good manager. The skills required for management are totally different from operating alone and if you are to succeed as a manager these must be taken into account. For example, if you’re managing a team you have to consider other people and achieve results not only by yourself but through others, too.
According to John Kotter, Konosuke Matsushita professor of leadership at Harvard University:
“Management is a set of processes that keep an organization functioning. They make it work today – they make it hit this quarter’s numbers. The processes are about planning, budgeting, staffing, clarifying jobs, measuring performance, and problem-solving when results did not go to plan.”
We can see from this definition that good, effective management is essential to ensuring a business functions efficiently and that people have clear goals and targets based on the organization’s objectives. However, what this definition does not include is any reference to ‘leadership’. And that’s because leadership is a very different quality. Kotter again:
“Leadership is about aligning people to the vision, that means buy-in and communication, motivation and inspiration.”
Management is often conflated with leadership, which can cause confusion within the workplace. Whilst management and leadership do work hand-in-hand, there are also clear differences (and overlaps):
“Companies face new leadership challenges, including developing Millennials and multiple generations of leaders, meeting the demand for leaders with global fluency and flexibility, building the ability to innovate and inspire others to perform, and acquiring new levels of understanding of rapidly changing technologies and new disciplines and fields.”
As part of our roles as managers, we may also be asked to lead. Many organizations see opportunity to develop leaders across different levels. In a report for Deloitte , the research team found that:
In other words, in order to compete effectively in a dynamic, global marketplace, organizations need to have leaders working in every part of the organization – we can no longer depend on senior management and leaders.The importance of effective leadership
The term ‘leadership’ can be daunting to some. However, leadership does not necessarily mean shaping a grand vision, speaking to hundreds of people or steering an organization through a troubled time. For new managers, the leadership journey starts with small steps, for example how you lead and inspire those around you or set out a simple direction of travel.
Organizational consultant Paul Scadding uses a ‘5 Is’ model for effective leadership. This is a useful framework for breaking down some of the key areas that new managers can refer to in order to build their leadership skills:Impact
How do you impact others? Do you energize, deplete, frustrate or panic others? Impact is not about being perfect but setting a daily intention as to how you hope to impact others.
How we speak and act is impacting everyone around us and it’s important to manage this in a way that is authentic to you and your chosen style of leadership.Invest
Investing time and energy in those we manage is important and is a key component of effective leadership. Managers who invest stand out from those that don’t and make a disproportionately more positive impact on the team.
However, good leaders will also recognize when they are over-investing. A balance needs to be struck otherwise stress and burnout are potential consequences, which will limit us as leaders. If you’re concerned about over-investment, ask yourself the following questions:
Can you switch off once you leave work?
Do you go to bed worrying about conversations? Do you try to put off or avoid ‘difficult’ conversations?
Do you struggle to say ‘no’, create boundaries and priorities?
Do you micro-manage and restrict freedom for people to manage their own work and grow?
Are you a people pleaser? Are you able to give people what they really need?Inspire
You don’t need to be Steve Jobs, Michelle Obama or Richard Branson to inspire others. To inspire others you need to be inspired yourself! Try this reflective exercise:
Who Inspires You As A Leader? List the core 5 qualities that you admire in them
If you’re struggling to think about where you can get inspiration, consider the types of things that has piqued your curiosity and imagination in the past:
What are you reading?
What are you watching?
What are you listening to?
Who are you spending time with?
Who are your role models?Individualize
If you’re managing other people, you need to treat them as individuals with ideas, aspirations and ambitions of their own. New managers can sometimes fall into the trap of using others to meet their goals.
When managing more than one person, consider the differences between each individual. The key is to be adaptable. Some points to consider:
Get to know your line reports and what they need. You cannot treat everyone the same.
It’s too easy to judge by our own standards.
Other people have different levels of interest and investment than you .
Celebrated the things that make us different from one another.
You may struggle to meet someone where they are if you have never been through exactly the same experiences (e.g. redundancy, depression, anxiety etc.). Try to understand and at the very least be kind.
We often see people that don’t do, say or think the way we do as ‘difficult’.
Above all, people want to be seen and heard and know that they matter.Innovate
“Innovation distinguishes between a leader and a follower”
– Steve Jobs
Innovation in this context is not about inspiring breakthrough product design or services, but thinking about what you can do differently as a leader within your role as a manager.
Standard line management practices do not always reflect good leadership. Some ideas to consider include:
Make leadership your own and develop your own style.
Instead of sitting down in a dull office, try ‘walking’ one-to-ones with your team.
Reframe language and be clear.
Share best practices with each other.
Lean on others for support, e.g. “How would you tackle this situation?”
Call on the experienced people in your team – you do not need to lead alone.Conclusion
Management and leadership may be closely connected but there are clear differences between the two. Whilst management is primarily about delivering goals and targets efficiently, leadership is about recognizing that the people you’re working with are human beings with thoughts, feelings and aspirations that can be harnessed as part of a healthy, balanced working culture.
Whilst leadership may come more naturally to some people than others, it’s something we can all practice as part of our roles as managers. The 5 Is model is just one of several ways to shape our thinking and way of working to get us thinking beyond the minimum expectations of line managers.
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