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In a recent podcast episode with Lex Fridman, Meta CEO Mark Zuckerberg shared his vision for integrating AI into Meta’s products, including Facebook, Instagram, WhatsApp, and the Metaverse.

Zuckerberg, notably, envisions a future where AI isn’t a singular product but a practical tool integrated across the board.

The company’s LLaMA language model is one of the major AI technologies under development.

In addition to LLaMA, Meta plans to deploy various large language models (LLMs) fine-tuned to different needs and businesses.

Zuckerberg’s Vision For AI

Zuckerberg’s concept of AI customization departs from the “one-size-fits-all” approach, favoring personalized AI experiences.

“We don’t think there will be the one true thing. We think there should be a lot of development,” Zuckerberg said during the podcast.

He emphasized the importance of community-oriented, democratic product development, setting the stage for an array of AI tools to enhance every product in Meta’s portfolio.

Reimagining Advertising With AI

Zuckerberg envisions an AI that creates ad units based on simple user inputs.

Advertisers can state their offering, and the AI will craft an ad unit to connect them with the right audience.

Zuckerberg states:

Further, He explains how creators, who often struggle to negotiate with brands who want to collaborate, could benefit from AI assistance.

Zuckerberg states:

“Creators go into their DMs and see brands want to do something with them, and they don’t know how to negotiate or push back respectfully, so I think building a tool that can allow them to do that well is one simple thing that we’ve heard from a lot of people that they’d be interested in.”

AI & The Metaverse

In terms of the Metaverse, Zuckerberg predicts that AI will play a role in simplifying complex tasks such as coding.

Users can describe the worlds they want to create, and the AI will generate the code for them.

“So natural language becomes the interface we use for all the ways we interact with the computer, with the digital,” Zuckerberg said, emphasizing AI’s transformative potential.

Generative AI In Instagram

Particularly intriguing is Meta’s plan to introduce generative AI technologies into Instagram.

Meta is developing tools allowing users to modify their photos for sharing on Instagram using a text prompt.

Another project, yet to enter internal testing, would let users guide how they want to edit a photo they plan to post to Instagram using text prompts.

This move taps into the growing consumer interest in AI photo editors.

A Socially Active AI

Zuckerberg’s vision for AI includes social companionship.

He believes AI assistants could become tools to enhance social connections and improve communication.

He pointed out many people could use more friends and better ways to express themselves.

“You can imagine AI assistants that just do a better job of reminding you when it’s your friend’s birthday and how you can celebrate them,” Zuckerberg said. “Having something more of a social assistant in that sense, that can update you on what’s going on in their life and how you can reach out to them effectively and be a better friend.”

Zuckerberg believes these AI assistants, serving as mentors, life coaches, and cheerleaders, can help break down barriers in communication.

He compared this to his newborn and five-year-old daughter, who cry due to difficulty expressing their ideas, noting that “All these different technologies that can help us navigate the social complexity and be able to better express what we’re feeling and thinking, I think that’s generally all good.”


Meta’s initial consumer-facing tools are expected to launch this year.

Despite these developments, it’s worth noting that AI technology isn’t without controversy.

Zuckerberg, however, dismisses these fears, stating that while people using AI tools for harmful purposes is a legitimate concern, existential threats aren’t imminent.

In Summary

Customizable LLMs, such as LLaMA, will underpin this vision, stepping away from a one-size-fits-all approach to AI.

These initial AI implementations are expected to debut this year.

Source: Lex Fridman

Featured image generated by the author using Midjourney. 

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No Plan B? The Fallacies And Risks Of Microsoft’s All

You don’t expect to hear shocking news coming out of the annual Goldman Sachs Technology and Internet Conference. Sure, the biggest names in technology put in regular appearances at the conference—the CEOs of Apple and Yahoo among them, this year—but no one ever says anything close to controversial. You don’t want to rile the investors, after all.

Microsoft CFO Peter Klein didn’t get the memo.

Amid talk about the company’s plans to transition Windows’ desktop success to tablets and smartphones, he was asked what the company’s “Plan B” is if the gambit failed. It’s a perfectly reasonable query when you consider the difficulties Microsoft has encountered with both Windows 8 and the mobile arena thus far. Klein’s response gave me pause.

“It’s less ‘Plan B’ than how you execute on the current plan,” Reuters reports him as saying. “We aim to evolve this generation of Windows to make sure we have the right set of experiences at the right price points for all customers.”

Wait, what? No Plan B? I’m a reporter, not a corporate executive, but “no Plan B” doesn’t exactly seem like a sound business strategy to me. So I decided to check in with a few experts for a reality check. Their replies were illuminating in more ways than one.

Calling shenanigans on “no Plan B”

After Windows Mobile and Windows Phone 7, Windows Phone 8 is already a semi-Plan B (or C?) for Microsoft.

“They undoubtedly have a Plan B,” says Patrick Moorhead, the principal analyst at Moor Insights and Strategy. Prior to his current role, Moorhead spent more than two decades in various strategy and product management roles within the industry, including an 11 year stint as the VP of Strategy at AMD. “All large companies do, or their strategy team should be shot. It’s typically around acquisitions and pivots… basically, saying ‘OK, I missed out on this, but what is the next big wave that I can get ahead of and own?’”

Rita McGrath, professor of business strategy at Columbia Business School, agrees that Microsoft has a Plan B pivot or two hidden up its sleeve—though the company may not realize it.

“Even if Microsoft doesn’t consciously know there’s a Plan B, they’re such a resource rich and diverse company—and decision-making is pushed down to such a low level there—that if things really go wrong for them, and they go rooting around in the closet, they’re bound to find a Plan B, something waiting in the wings,” she says. “My guess is that there’s stuff going on in the company that would be a de facto Plan B, even if it’s not part of the strategy plan.”

“If what’s meant by ‘There’s no Plan B’—meaning, are you going to scrap this and adopt a completely new model and adopt something else in this section of your enterprise?—then, no, I don’t think they’re going to. And I don’t think the [current Windows] model is wrong,” she says.

Why a Plan B is needed

The Surface Pro tablet is the paragon of Microsoft’s device-spanning focus.

“I think the model makes sense,” Matwyshyn says. “To create a contiguous user experience across all devices—that’s the future. The user on the go wants to grab email on whatever device is convenient, or log in to various apps regardless of the physical situation.”

“I do think it’s very high risk,” McGrath says. “If you look at the psychology of adoption, a large part of Microsoft’s stickiness with its customers has been, ‘OK, maybe we’re not raving fans, and there’s things we don’t like about this software, and it’s buggy and whatnot, but I just spent 18 months learning to use it and I don’t want to switch to something else with a heavy duty learning curve.’

One UI to rule them all: High risk, potentially high reward.

Along those lines, Microsoft’s cross-platform vision has hit some major bumps early on. Windows Phone 8 still holds less market share than BlackBerry, an operating system that many analysts have on a death watch. Comments from analysts, retailers, and manufacturers alike suggest that Windows 8 PCs aren’t selling very well, either, and the NPD research group said that Windows tablets accounted for less than 1 percent of all Windows 8 device sales after their first month on the market.

Several manufacturers have already put plans for Windows RT tablets on hold. The ‘No Plan B’ declaration was almost certainly targeted at Microsoft’s partners, to allay fears concerning the sea changes inherent in the new all-encompassing Windows vision.

“The primary reason Klein would say that is to provide confidence to everybody involved in Windows 8 and Windows Phone 8 that they will keep their commitment to the platforms,” says Moorhead. In essence: The road may be bumpy, but Microsoft won’t pull the rug out from underneath the feet of its manufacturing partners.

Playing the long game

It remains to be seen whether the great cross-platform Windows experiment pays off more for Microsoft, or for Apple and Android. We won’t know where the chips will fall for a long time. We do know, however, that Qualcomm is “near-term cautious” yet “long-term bullish” about Windows 8 and Windows RT, echoing the Microsoft line.


“Windows 8 represents really a generational shift of hardware—a generational shift of the operating system and apps, all together, all at once,” Windows honcho Tami Reller said at the Credit Suisse Technology Conference back in November. “It was built for the future, not just any one single selling season.”

That being said, if Microsoft’s new-look Windows stumbles down the stretch and the company truly doesn’t have a Plan B in place, well, let’s just say history hasn’t been kind to similar high-stakes gambles.

“Remember Palm?” Columbia’s McGrath asked me with a laugh. “They went for a ‘No Plan B,’ and maybe it really would have been better to have one.”

Meta Quest 3 Vs Meta Quest 2 – Specs & More Compared

Meta Quest 3 vs Meta Quest 2 – specs & more compared

The Meta Quest 3 looks sublime and the Quest 2 is coming down in price, decisions, decisions

Meta Quest 3 vs Meta Quest 2 specs we know so far

Obviously we know all about the Meta Quest 2 specs since it was released back in 2023 (originally as the Oculus Quest 2, before rebranding to Meta Quest 2 in 2023). There is already plenty of information out there for the Meta Quest 3 too, but the exact specifics may have to wait until the device is fully released. Regardless, we can have a good look at how these two will match up in terms of their specifications.

Meta Quest 3 (so far)Meta Quest 2CPU / ChipsetSnapdragon chip with ‘double the GPU processing power’Qualcomm Snapdragon XR2RAMUnknown6GBStorage128GB+128GB / 256GBOpticsLCD, full-color passthrough cameras for Meta Reality ARFast-switch LCD display, glasses compatibleResolution‘Higher resolution displays’1832 x 1920 resolution per eyeSensorsIntegrated insight sensors (no external)6DOF tracking, no external sensorsRefresh rateUnknown, 120Hz+ rumored60Hz, 72Hz, 90Hz refresh rate supportedBattery lifeUnknown2-3 hoursSize & Weight40% slimmer than Quest 2 (excluding facial interfaces)8.8″ (224mm) x 17.7″ (450mm) & 1.1lbs

One of the biggest changes to specs is the high-fidelity full-color passthrough which opens up a world of AR possibilities, much more like we see on the upcoming Apple Vision Pro. There are higher resolution displays promised, and the build has been slimmed down a fair amount. The doubled GPU performance could also open up the possibility of a higher refresh rate than we see on the Quest 2.

Meta Quest 3 vs Meta Quest 2 design & features

The new controllers include TruTouch haptics, giving greater feedback to the user, and generally improving immersion while playing games. The main thing you may notice is the lack of rings on these. Rings were used with the Meta Quest 2 for tracking, however, thanks to improvements in the tech, they are no longer needed.

Meta Quest 3 backers will get to to enjoy all the Quest 2 catalog of VR games. Developers stated that they have even more virtual reality and mixed reality titles lined up for the release date. It will be interesting to see how far they can push the AR side of things, given that the design clearly makes the front cameras a prominent feature of the Quest 3.

Meta Quest 3 vs Meta Quest 2 price

The Meta Quest 2 128GB storage model launched at an MRSP of $499, which at the time was very reasonable. Good news, Meta announced that they are reducing the cost of the Quest 2 in June to the sound of $299.99, making it a go-to budget option. The 256GB Meta Quest 2 will go down in price to $349.99. While you might think the Meta Quest 3 with all of its upgrades is going to set you back a bit more, it too will retail for $499 USD for the 128GB SKU.

For those mulling over the idea of a more affordable Quest 2, there is an upcoming software update. Both the Quest 2 and Pro will receive up-to 26% CPU performance increase and up-to 19% GPU speed increase.

Meta Quest 3 vs Meta Quest 2 performance

There is going to be a lot more shared in September as Mark Zuckerberg hopefully delivers the good stuff such as pre orders at Meta Connect this fall. VR hardware for the living room just keeps getting better and better.

Meta Quest 3 vs Meta Quest 2 – which should you choose?

There’s no doubt in anyone’s mind; the Meta Quest 3 will be an excellent successor to the Quest 2 with plenty of upgrades on board. If you want to know which is better, it has to be the Quest 3 – the showcases so far already tell us that. However, when deciding on which one you choose, that’s more of a weighted question.

Meta Quest 3 vs Meta Quest 2 FAQS

Is the Meta Quest 3 out yet?

The Meta Quest 3 isn’t out just yet, though it is coming in Fall 2023. Meta announced that their Meta Connect event will be taking place from September 27-28, so this is a date to look out for.

Is the Meta Quest 2 the same as Oculus Quest 2?

Yes, there is no difference between the two, however the original Quest 2 included a Oculus-branded 64GB variant.

The Quest was originally known as the Oculus Quest, before Meta branding was applied to the device. This is why the Meta Quest 2 was previously known as the Oculus Quest 2. For the Quest 3, the Meta branding will continue on.

A Quick Glance Of Backward Integration

Introduction to Backward Integration

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For a garments manufacturer, integrating with a cotton-producing company or one of its raw material suppliers is a form of backward integration. This is done to reduce the inefficiency and dependence on another company and also to reduce costs of acquiring the raw material because this does away with the margin on raw material imposed by the third party suppliers.

At times it is also known as the vendor integration program when the integration is related mostly to vendors. It is not the same as horizontal or lateral integration in which the integration takes place among two or more competitors. It is a form of Vertical integration, which involves integration up the supply chain.

Example of Backward Integration

This can go as long back as the 1920s when most car manufacturers implemented such an approach by integrating with companies that produced tires and spare parts to become the largest producers in the market.

One of the more recent examples of the same is Mcdonald’s. Mcdonald’s is said to be one of the most famous players in the backward integration domain. They have their own meat-producing units for the use of meat in their burgers and other products. Apart from this, they own several other ingredients in self-owned factories.

Apart from this, Mcdonald’s also owns a fleet of trucks to transport the ingredients to the restaurants where they are used as inputs to produce the products offered to consumers. This ownership of transportation is another form of backward integration because it further reduces third party involvement.

Importance of Backward Integration

Below are the importance:

Positive differentiation: When the company can control all the predecessors in the supply chain, it becomes a differentiated company in the market. The consumers prefer such an organization because they don’t have to wait for a long feedback trail to convey their grievances, the consumers feel attended to with such an organization.

Better inventory management: As the market’s tastes and preferences keep changing, the production team can quickly impact the movement of raw material as the suppliers are under in house control and therefore prevent capital blocking in unwanted raw material and thereby control the inventory from piling up.

Difference between Backward Integration & Forward Integration

Meaning: Forward integration involves the integration of the supply chain after the products produced by a company. While backward integration is the integration of the supply chain before the products produced by the company.

Goal: The goal of backward integration is to reduce cost and create economies of scale while the goal of forwarding integration is to increase the market share of the products. Therefore if no such benefit is being achieved, then the plan for the integration process is dropped.


Technology gain: When the companies integrate they acquire the in house technology of each other and therefore they gain on the same. Later they may create newer lines of businesses by making such technology open to the market.

Confidentiality: When most of the supply chain is integrated, the chances of the leak of information such as trade secrets and so on are very low. Therefore, a high level of confidentiality is maintained.

Higher fixed Investment: The investment required for such integration is huge and therefore it is not always an option for all companies and therefore it is a niche option that can be availed only by companies of big stature.

Complacency: Due to lack of competition among the suppliers, the vendors may become highly complacent to improve the quality of the products they produce due to the level of security they achieve.

Time-consuming: The process is not very fast and therefore a lot of working hours go into implementing integration and bringing it to a level where it runs efficiently and independently. This is a tedious task.


Therefore we now know that backward integration is a form of vertical integration in which we integrate the supply chain elements before the current product of the company. It might have some good effects and some bad ones. It can reduce costs due to the reduction of margins, reduce dependence on outside parties, and create a cocoon of confidentiality.

Recommended Articles

This is a guide to Backward Integration. Here we discuss an introduction to Backward Integration with explanation, examples and it’s importance. You can also go through our other related articles to learn more –

How To Plan When You Don’t Know What To Plan For

Using the guide below, take a first step toward planning for next year. Start with items that you can control.

Remind yourself that you are resilient. Your students are resilient. Be confident that you can be present for your students no matter what. When you are intentional about building in flexible components from the start of the year, students’ experiences will be better.

With so much outside our control, there are a few things teachers can do now. Set up your classroom to operate in all ways: face-to-face, remote, and blended (a combination of both). Know that you’re likely to use all these methods at some point next year.

As teachers, we’re planners—it’s just who we are. But how do we plan when we don’t know what to plan for? During a recent professional development session with a local district, the number one question teachers asked me was what next year would look like. The truth is: We don’t know what’s coming our way. Even with glimpses of plans, no one really knows what’s coming.

Build a Communication Plan

Chances are that you experienced communication challenges at some point last year. Reflect on those challenges.

Keep in mind that your online learning environment should support your face-to-face instruction—and your face-to-face instruction should support your online learning environment. When they complement each other, both are stronger.

Organize content into chunks: units, modules, or weeks. 

Create structure inside these chunks.

Keep the structure consistent.

Include all elements of instruction inside a chunk (preassessment, inquiry, instruction, practice, assessment). 

Once your online content is organized, think about how you can combine your online chunks with your face-to-face instruction. In The Perfect Blend, Michele Eaton provides excellent daily and weekly checklists that work to keep students and teachers organized and bolster the learning in both spaces.

Constantly Evaluate Your Toolbox

After completing a chunk, reflect on the digital tools you used. Ask yourself: Did I have the right tools for the task? Were students able to meet instructional objectives?

When we use the wrong tool, we know immediately: The objective falls flat. So we move on—quickly. When we use the right tool, the tool is invisible. It’s easy and intuitive, and it enhances instruction. We want to use it again. Review your toolbox, deleting tools that don’t work well for you and your students. Keep in mind that a tool that may be right for your colleague may not be right for you or your classroom—and that’s OK.

Plan Activities to Build Relationships in Any Space

To help students build peer relationships online, give them a real reason to be present.

Build a positive classroom community by integrating digital citizenship lessons, and rework your online meetings to offer authentic learning experiences that build relationships. Assigning team roles can engender a sense of purpose, and bringing in guests can help students make real-world connections.

The best relational activities are ones that allow students to shine as individuals. You might have students build an “All About Me” Pinterest board or Google slide and/or create a class scavenger hunt, and then review the results as a group.

Design Discovery Activities for Key Technology Tools

A discovery activity allows students to learn how to use a tool before tackling content learning and also allows teachers to have conversations about expectations from the start.

A discovery includes three parts: a teacher-led tutorial on how to use the tool, an outline of expectations for both students and instructors, and a low-stakes task in which students can practice using the tool.

Inside a discovery, make sure you allow room for conversation; in this process of students talking to each other and to you, you can preemptively solve any problems before deploying the tool.

If you don’t know where to start, begin by listing the top three tools you use in your classroom. Next, plan a discovery for each tool. Then think about where you can embed your discoveries into your instruction.

Create Routines That Are Consistent Across All Spaces

Whether online or face-to-face, build a consistent routine for students with opportunities for choice and self-pacing. 

Here’s a routine for any environment:

Check announcements.

Complete morning check-in.

Open module and begin first task.

Once built, illustrate these processes with graphic organizers like process maps. Post these inside your LMS and physical classroom and attach them to announcements. Most important, minimize change as much as possible—students need consistency now more than ever.

With so much uncertainty about what next year looks like, it’s easy to be overwhelmed. Start with the pieces you have control over.

Meta Quest Pro Price: Here’s Why The Meta Quest Pro Is So Expensive

Meta Quest Pro Price: Here’s why the Meta Quest Pro is so expensive

The Meta Quest Pro price is shocking to a lot of people, let’s see why

Since the recent Meta Connect 2023 event, which saw the official announcement of the Meta Quest Pro, much of the VR community has been blindsided by the Meta Quest Pro Price. Many aren’t even sure if the Meta Quest Pro is worth it.

A lot of people have been blown away by the visual upgrades, with the increased FOV receiving some specific stand-out praise, with the other Meta Quest Pro specs being cited as an impressive upgrade too.

So, we thought we’d take a quick look a why the Meta Quest Pro costs so much, and see if there’s any way of explaining the substantial Meta Quest Pro price.

NOW READ: Meta Quest 2 vs PSVR

How much does the Meta Quest Pro cost? All regions

Unfortunately, if you were hoping to get the Meta Quest Pro at a sneaky discount by purchasing from a different region, you’re out of luck as Meta has used universal pricing, mostly.

This means the Meta Quest Pro price is the same regardless of region. the Meta Quest Pro prices are listed below, per region.

Meta Quest Pro price (US) – $1499

Meta Quest Pro price (UK) – £1499

Meta Quest Pro price (EU) – €1799

As you can see from these prices, the Meta Quest Pro is expensive regardless of where you’re getting it from.

But why is the Meta Quest Pro so expensive? Well, the Meta Quest Pro specs aren’t looking as impressive as we’d hoped, especially when directly compared to the Meta Quest 2.

So, maybe the true purpose isn’t gaming, but something else…

NOW READ: What is the Meta Quest Pro FOV?

Meta Quest Pro price: Professional premium

After watching the Meta Connect keynote back, we noticed that the keynote was decidedly non-gaming focused.

initially, this struck us a bit weird, given the Meta Quest 2’s almost exclusive gaming focus. Indeed other competitors such as the upcoming PSVR 2 and PICO 4 VR are gaming-only devices and won’t cost $1500.

NOW READ: Meta Quest Pro vs PSVR 2

However, the Meta Quest Pro price and intended purpose are now clear. Yes, the Meta Quest Pro is good for gaming, but it’s clear now that Meta intends for it to be the top-tier Virtual reality/mixed reality solution for professional settings, and it seems like it’s going to be good for exercise too.

Additionally, there are already some rumblings about the Meta Quest 3 release date, which sounds like it’ll be the true successor to the Meta Quest 2.

Now that the Meta Quest Pro has actually been released, we’re beginning to get a clearer picture of the device’s capabilities, with some early adopters venerating it as the new gold standard of VR.

Particularly a Redditor, u/CHARpieHS, has been documenting his first impressions of the Meta Quest Pro via an AMA on Reddit. His thoughts echo the general consensus that the Meta Quest Pro is fantastic, but not worth the money, at least not to the majority of consumers.

However, hopefully, the price large companies with be paying for the Meta Quest Pro will help to offset the costs of the eventual Meta Quest 3. Additionally, the innovative, cutting-edge tech that you’re paying so much for in the Meta Quest Pro might trickle down to the Meta Quest 3.

How much does the Meta Quest Pro cost

The Meta Quest Pro currently retails for $1499/£1499/€1799

Can you play games on the Meta Quest Pro?

Yes. However. The intended purposes of the Meta Quest Pro are more focused toward business and exercise.

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