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Microencapsulated dyes and pigments, liposomes, in-situ polymerization, interfacial polymerization, coacervation, molecular complexation, textiles, fragrance, phase-change materials.


Microencapsulation can be used to deliver everything from improved nutrition to extended shelf life. In fact, it’s one of the greatest opportunities to expand a brand’s potential. A wide range of chemical-based microencapsulation technologies have been applied widely within the textile industry, concentrating on specific applications within the dyeing and printing sectors.

The textile roots of microencapsulation technology were introduced as were the wide range of applications in food and other business sectors. In general, the number of commercial applications in the textile industry continues to grow particularly in the textile industries of Western Europe, Japan, and North America.

Microencapsulation is a process in which tiny particles or droplets are surrounded by a coating to give small capsules with many useful properties. The material inside the microcapsule is referred to as the core, internal phase, or fill, whereas the wall is sometimes called a shell, coating, or membrane.

Most microcapsules have diameters of a few micrometers. Manufacturing costs are based on coating material, solvent, equipment, and labor. Coating-material prices vary greatly, and as a rule, the cheapest acceptable material is used. Coatings that can be applied without solvent or water are preferred. Environmental and safety regulations greatly increase the cost of processes that use volatile organic solvents.


The following are the characteristics of a microcapsule:

Size and Size Distribution

Low size increases the mechanical strength as also ease of application.

Loading Fraction

This is the weight ratio of core to wall of the microcapsule, the higher is this ratio the better is the production efficiency but poorer would be the stability.

Release Properties

Rate of release from microcapsules depends largely on the structure of the polymer wall preparations. Wall characteristics play a big role in determining the release rate. As the crystallinity and cross-link density of the wall increases, the release rate reduces substantially.

Thermal stability

The microcapsule during its formation and application should be stable at higher temperatures.

Applications in Textiles

Industry has encouraged the use microencapsulation processes as a means of imparting finishes and properties to fabrics which were not possible or cost-effective using other technology. Textile manufacturers are demonstrating increasing interest in the application of durable fragrances to textiles as well as skin softeners; other potential applications include insect repellents, dyes, antimicrobials, phase change materials.

Microencapsulation in Medical Application

Microencapsulation has also found use in aromatherapy. A technology to microencapsulate functional oils like vitamins and Aloe Vera plant extract and use in textile finishing. It gives energetic balance to the human body and makes the fabric soft and comfortable. Technology of microencapsulating liposomes on the textile substrate yields controlled and targeted release of anti-cancer and anti-fungal drugs.

Microencapsulation of Antimicrobial Agents

Anti-microbial agents are incorporated with the textile material to prevent the transmission of pathogenic microorganisms from development of odor. Yeast cells containing biocide or insecticide have been applied to cotton, cotton wool and wool fabric. Mothproof agents have also been encapsulated in yeast and applied to wool fabric.

Microencapsulation of Fragrance

Our sense of smell is the strongest and does not rest even when we sleep. Using the sense of smell by building a fragrance into a textile or garment can stimulate a powerful and emotive sense. Fragrances can range from fine fragrances, florals, fruits, and malodor counteractants to aromatherapy.

Skincare Active Ingredients for Fabrics

Adding skin benefits to a textile is achievable by applying encapsulated moisturizers, essential oils, certain vitamins and even insect repellent. The use of encapsulated cosmetic oils is especially recommended to add skin benefits to hosiery, nightwear, and sportswear. Aleo Vera has been known for centuries as a medical plant whose properties contain a wide range of healing benefits and in cosmetic preparations. The use of Aloe Vera in cosmetics is especially recommended because of its positive effects on skin.

Insect Repellents

Menthoglycol is a natural insect repellent active ingredient, derived from lemon eucalyptus, which is a natural and renewable source. Fabrics treated three months previous with microencapsulated menthol glycol completely repelled foraging mosquitoes in nature, in exposure conducted over a four-hour period. The outcome of this test certainly suggests that micro encapsulation may greatly extend the effective lifespan of the mentholglycol insect repellent.

Microencapsulation: The Future

The ideal feature for most textile applications using microcapsules would be a system that is easy to apply, does not affect the existing textile properties and has a shelf-life on a garment that allows normal fabric-care processes to take place. Capsules can survive 25-30 wash cycles. Microencapsulation may deliver these long-term goals.

The desire for a healthier and more productive lifestyle will continue to generate a market for textiles that promotes “well-being”. Textiles that interact with the consumer, reducing stress, promoting comfort and relaxation, are possible through active delivery from microcapsules. In the last decade the textile industries have concentrated on developing performance fabrics with added value for sports and outdoor application, as well as novel medical textiles.


Microencapsulation applications in textiles are as wide as the imagination of textile designers and manufacturers. Early success for some companies in producing microencapsulated finishes for textiles have come about from collaboration and adaptation of technology from other industrial sectors.

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Technical Seo For Content Marketers: A Beginner’S Guide

Regarding search engine optimization, technical SEO is paramount until it isn’t. Crawlability and indexability are essential for ranking, but most other factors will be negligible outside of content and links.

This blog is to help you get a handle on the fundamentals and prioritize your efforts for maximum return.

What Is Technical SEO?

Website architecture, mobile optimization, and page performance are technical SEO factors contributing to your overall organic growth. These aren’t the flashiest parts of SEO, but they’re crucial nonetheless.

Knowing your current SEO standing through a site audit is the first step in improving your technical SEO. The next thing to do is design a strategy to improve your weaknesses. Below, we’ll go over each of these measures in detail.

Understanding On-page-Off-Page & Technical SEO

These three main categories describe search engine optimization (SEO).

On-Page SEO

Image alt text, keyword usage, meta descriptions, H1 tags, URL naming, and internal linking are all examples of on-page SEO tactics that help convey your page’s topic to search engines and readers alike. Since everything relates to your site, you may exert the most influence over on-page SEO.

Off-Page SEO

Off-page Backlinks, or links from other sites to yours, are the most important vote of confidence that SEO uses to convey to search engines how popular and beneficial your page is. PageRank improves when a page has both more and better backlinks. A page with 100 relevant links from trustworthy sources will almost always outrank a page with 50 (or 100 irrelevant links from credible sites.)

Technical SEO

While you have some say in technical SEO, getting good at it can be challenging because it lacks obviousness.

Why Is Technical SEO So Vital?

This aspect of SEO is often overlooked, yet it significantly impacts your site’s organic traffic and should not be disregarded. Even if it’s the most comprehensive, helpful, and well-written information globally, very few people will ever see it if a search engine can’t index it.

A tree falls in the forest, but no one can hear it… Can you hear it? Your content won’t be heard by search engines if it lacks a solid technical SEO base.

Simplified Technical SEO: How To Improve Your Site’s Search Engine Rankings For Beginners

Search engine optimization (SEO) is essential to any digital marketing plan because 90% of all online experiences start with a search engine.

Th=echnical SEO is the backbone of every effective SEO strategy. The success of your other SEO activities, including content production and link building, depends on the quality of your technical optimization. With proper technical SEO, search engines will have no trouble finding, indexing, and displaying your site in relevant search results.

Speed, mobile friendliness, and UX are important ranking considerations, and they can all be improved with technical SEO work. In this article, we’ll go into the foundations of technical SEO and provide some helpful pointers for getting started.

It’s Important To Audit Your Website To Spot Any Bugs Or Weak Spots.

Launch Google PageSpeed Insights, SEMrush, or Ahrefs to conduct regular audits of your website. You may improve your website’s performance and search engine optimization (SEO) using the tools provided here. Common issues include duplication, broken links, crawl errors, and missing alt tags.

Optimizing Pictures And Decreasing Page Load Times Can Greatly Increase a Website’s Speed And Performance Understanding Your Audienence

You don’t write for search engines! Instead, you want to target your audience. Search engine optimization relies heavily on research into user behavior and language patterns to rank websites higher in search results. To rank well in search engine results pages (SERPs), it is necessary to follow certain guidelines.

Some of these norms have to do with the way we write, while others pertain to the structure of our website. One example is making sure your website is compatible with mobile devices.

Use Structured Data To Make Content Easier To Crawl For Search Engines

To improve search engine readability, you can structure the data on your website. So, it can assist you in getting rich snippets in search results and raise your website’s rankings. There are numerous formats for structured data, such as JSON-LD, Microdata, and RDFa.

SSL Certificate & HTTPS Protocol

When a user sends information to your website, it is encrypted using a secure socket layer (SSL) certificate. This information is delivered thanks to HTTPS, a secure technology safely. Using SSL and HTTPS, you can make your website more secure and attract more customers.

When search engine crawlers encounter HTTP problems, it prevents them from accessing vital pages on your site. Therefore, fixing these issues as soon and completely as possible is crucial.

Make It Easier For Search Engines To Crawl And Index Your Website’s Pages Using An XML Sitemap

An XML sitemap is a file that shows search engines the organization of your website by listing each page. Use an XML sitemap and publish it to search engines to boost your site’s rankings. s. The sitemap serves as a guide for visitors to your site. When satisfied with your sitemap, you’ll upload it to Google Search Console and Bing Webmaster Tools. Always remember to update your sitemap as new pages are added or removed.


How To Use Technical Seo To Optimize For Jobs Results

The role of the modern recruiter is multifaceted. The entire process of educating, engaging, screening, interviewing, and hiring candidates fall under the recruiter’s purview. While each of these duties may be split off into a separate position at different businesses, in most cases, they are rolled into the recruiter’s purview.

Eighty per cent or more of those looking for work turn to the Internet, which is seen as a cheap and quick way to find desirable job openings. Users looking for work still face challenges in locating appropriate postings, while posting employers lament a dearth of qualified applicants.

For that reason, we decided to put together this guide. Here, we want you to focus less on promoting your job postings and more on providing an excellent experience for your prospective employees.

How To Use Technical SEO To Optimize For Jobs Results

Google and similar search engines have become crucial resources for job seekers today. Therefore, it is more important than ever for companies and recruiters to make their job postings search-engine friendly. You can use technical Search Engine Optimization (SEO) methods to make your job postings more visible online.

This article will cover technical SEO strategies for improving search engine rankings for employment-related queries.

Find Relevant Keywords

Conducting keyword research is the first step in SEO-optimizing job postings. Find out what people are typing into search engines like Google and Bing to find work. You can find useful keywords and estimate their search volume with tools like Google’s Keyword Planner and SEMrush.

Structure Your Data

Using structured data (or schema markup), webmasters can tell search engines more about the page’s subject matter. Job titles, descriptions, locations, and salaries can all be made available to search engines with the help of structured data.

Using structured data, you can increase the visibility of your job postings in Google’s job search results and other relevant search features like Google for Jobs. Your job postings will be more discoverable and visible to potential candidates if you do this.

Better Organize Job Titles Improve Job Descriptions

A job’s duties, expectations, and prerequisites are spelt out in great detail in the position’s description. Use appropriate keywords and provide thorough, detailed descriptions of the position to improve your search engine rankings.

The job description should be split into sections to assist further search engines, and header tags (H1, H2, H3) should be used. Because of this, the user experience for people looking for work may be enhanced.

Apply Appropriate Metadata

Metadata aims to increase a website’s ranking in search engine results. The discoverability of a job posting can be increased through the use of keyword-rich, detailed, and relevant metadata.


Job-seekers can also benefit from a mobile-friendly website because it allows them to look for and apply to positions while on the go.

Create Credible Inbound Links

Backlinks, or links to your job postings from other websites, can improve your position in search engine results. Use niche job boards and social media sites in your industry to spread the word about your open positions and attract relevant inbound links.

Enhanced Company Profile

A job candidate must clearly understand the nature of the company’s operations. Attracting the right people requires a clear and comprehensible description of the Career subpage, clearly determined values, and specific key phrases describing the company profile and wanted candidates.

Analyzed By Google

You need to monitor how people discover your website closely, what they do once they get there, and how long their average web session lasts. Using Google Analytics and other page-visibility analysis tools can greatly simplify the process of posting new job openings and finding qualified candidates.


Your ad’s content needs to be tailored to your audience specifically. Mention the job opening a few times, but do it casually. Because candidates usually type in specific city names when searching for job postings, it’s worthwhile to write about the job location or include information about remote work.

Sum Up

One way to increase the discoverability of online job postings is to optimize them for search engines using technical SEO. Increase the visibility of your job postings in with the various steps listed above.

Although SEO is a crucial part of optimizing job postings, it’s important to remember that other factors, such as posting quality jobs and making the application process easy, are just as crucial to attracting and keeping the best employees.

Best 10 Ideas For Successful Mobile Application Development

A fully functional, feature-rich mobile app is essential for business success. Based on 2023 data, the global revenue generated by mobile apps amounts to more than 462 billion U.S. Dollars. An average user spends 87% of their time using mobile apps, as well as entertainment and networking applications. Because of their tailored user experience, mobile applications are referred to as websites. A mobile app that offers a seamless client experience is essential for any small business or start-up. It also helps to align with the company’s vision, goals, and values. A seamless mobile application with an enhanced user experience is ideal. This can be achieved by hiring top-rated mobile app developers.

Here are some tips to help you find reliable partners for mobile app development.

Find scalable and experienced development companies.

Review and read testimonials from clients.

Find firms that have similar industry experience.

Review your portfolio and previous work.

Discuss the best support system and cycle.

Top 10 Tips for Mobile Application Development Success Examine Target Audience preferences

Personalized User Experience

A user interface that is fully functional, and has unique appearances and features, along with tailored features and experiences, makes it a great experience. It is important that mobile applications work smoothly on both Android and iOS because there are differences in the operating systems. Basic features, compatibility, agility, and speed should all be considered in order to create a customized user experience that is suitable for many situations and a diverse customer base.

Analyze of Competition

SEO Friendly

SEO is a key component in marketing a small business application. To increase the visibility and rankability of mobile apps, both search engine optimization and application optimization should be used.

Select The Right Language and Framework

The framework used is key to the success of any mobile app development project. Different projects require different frameworks. There are many options available, including iOS and Android app development. Thorough knowledge of the language and an understanding of the benefits of the framework can help you code in a simple and easy way. Startups can greatly benefit from the right framework by reducing costs, and time and increasing efficiency.

Also read:

10 Top Android Apps For Personal Finances

Create A Similar Offline Experience

Simplify Limit The Number of Ads

Also read:

10 Best Chrome Extensions For 2023

Testing and Support

Select The Right Partner

Mobile app development is the best choice because it provides the right tools, practices, and benefits that will benefit startups throughout the development process. An agile, reliable, and scalable development company will provide support throughout all phases of development, from brainstorming to testing. A mobile app’s success rate is dependent on its ability to leverage the expertise of the company’s professionals, which often align with your vision.

Application Protocols In Computer Network

Application Protocols in Computer Network

There are several protocols which work for users in Application Layer. Application layer protocols can be broadly divided into two categories:

Protocols which are used by chúng tôi email for example, eMail.

Protocols which help and support protocols used by chúng tôi example DNS.

Few of Application layer protocols are described below:

Domain Name System

The Domain Name System (DNS) works on Client Server model. It uses UDP protocol for transport layer communication. DNS uses hierarchical domain based naming scheme. The DNS server is configured with Fully Qualified Domain Names (FQDN) and email addresses mapped with their respective Internet Protocol addresses.

A DNS server is requested with FQDN and it responds back with the IP address mapped with it. DNS uses UDP port 53.

Simple Mail Transfer Protocol

The Simple Mail Transfer Protocol (SMTP) is used to transfer electronic mail from one user to another. This task is done by means of email client software (User Agents) the user is using. User Agents help the user to type and format the email and store it until internet is available. When an email is submitted to send, the sending process is handled by Message Transfer Agent which is normally comes inbuilt in email client software.

Message Transfer Agent uses SMTP to forward the email to another Message Transfer Agent (Server side). While SMTP is used by end user to only send the emails, the Servers normally use SMTP to send as well as receive emails. SMTP uses TCP port number 25 and 587.

Client software uses Internet Message Access Protocol (IMAP) or POP protocols to receive emails.

File Transfer Protocol

The File Transfer Protocol (FTP) is the most widely used protocol for file transfer over the network. FTP uses TCP/IP for communication and it works on TCP port 21. FTP works on Client/Server Model where a client requests file from Server and server sends requested resource back to the client.

FTP uses out-of-band controlling i.e. FTP uses TCP port 20 for exchanging controlling information and the actual data is sent over TCP port 21.

The client requests the server for a file. When the server receives a request for a file, it opens a TCP connection for the client and transfers the file. After the transfer is complete, the server closes the connection. For a second file, client requests again and the server reopens a new TCP connection.

Post Office Protocol (POP)

The Post Office Protocol version 3 (POP 3) is a simple mail retrieval protocol used by User Agents (client email software) to retrieve mails from mail server.

When a client needs to retrieve mails from server, it opens a connection with the server on TCP port 110. User can then access his mails and download them to the local computer. POP3 works in two modes. The most common mode the delete mode, is to delete the emails from remote server after they are downloaded to local machines. The second mode, the keep mode, does not delete the email from mail server and gives the user an option to access mails later on mail server.

Hyper Text Transfer Protocol (HTTP)

The Hyper Text Transfer Protocol (HTTP) is the foundation of World Wide Web. Hypertext is well organized documentation system which uses hyperlinks to link the pages in the text documents. HTTP works on client server model. When a user wants to access any HTTP page on the internet, the client machine at user end initiates a TCP connection to server on port 80. When the server accepts the client request, the client is authorized to access web pages.

To access the web pages, a client normally uses web browsers, who are responsible for initiating, maintaining, and closing TCP connections. HTTP is a stateless protocol, which means the Server maintains no information about earlier requests by clients.

HTTP versions

HTTP 1.0 uses non persistent HTTP. At most one object can be sent over a single TCP connection.

HTTP 1.1 uses persistent HTTP. In this version, multiple objects can be sent over a single TCP connection.


Writing Therapy: Meaning And Application

Since poets and storytellers have chronicled and portrayed the cathartic sensation of putting pen to paper throughout history, it is simple to recognize the therapeutic writing’s potential. It’s easy to think that effective healing and personal development are just a few minutes of writing away when reading great literature from such poets and storytellers, but that’s not the case.

What is Writing Therapy?

The cost-effective, convenient, and adaptable therapeutic method is known as writing therapy. It can be carried out alone, with only the individual and his pen, or under the supervision of a mental health expert. It may be practiced in a group setting with writing-related group discussions. It could even be used in addition to another type of therapy.

Writing therapy is a technique that uses the act of writing to promote health and emotional well-being. The process of WT has been integrated into specific psychotherapies with the aim of treating specific mental disorders (in particular PTSD and depression). WT has been used as a helpful strategy to increase psychological well-being in a number of Positive Interventions (PI).

Writing therapy has demonstrated therapeutic results in the expansion of traumatic situations since James Pennebaker’s initial research. Expressive and creative writing has recently been discovered to have positive impacts on both physical and psychological health. Clinicians now employ writing to develop personal identity and purpose through the use of autobiographical writing, switching from a distress-oriented approach to an instructional one.

A diary is a place where thoughts, ideas, reflections, self-evaluations, and self-assurances can be privately recorded. It can be regarded as a kind of logbook. Journaling differs from therapeutic writing in that the writer is not given precise guidelines on the topics and writing approaches to be used, as is the case with therapeutic writing.

Writing approaches are frequently included in talking treatments because they both encourage the organizing, acceptance, and integration of memories in the development of self-understanding. However, it has been discovered that expressive writing may be used well as a “stand-alone” method to treat the symptoms of anxiety, depression, and post-traumatic stress disorder.

Writing therapy is now more formally known as “expressive writing” or “written disclosure therapy,” and studies are starting to suggest that it may benefit a number of ailments, from anxiety and depression to an improvement in blood pressure and asthma. However, writing is not a cure-all for all problems. While for some it may not be a natural or appropriate form of expression, for others it may be a means of letting go of the weight of the unwritten narrative.

Traditional Applications of Writing Techniques

The expressive writing technique developed by Pennebaker (Pennebaker & Beall, 1986), the autobiography, and the use of a diary in conventional cognitive behavioral therapy are just a few instances of writing therapy’s clinical uses.

James Pennebaker − The Paradigm of Expressive Writing. The therapeutic effects of writing were first researched by James Pennebaker. He created a technique known as expressive writing, which involves putting emotions and thoughts into written words in order to deal with upsetting or traumatic occurrences.

In accordance with Pennebaker, what makes writing therapeutic is that the writer freely recognizes and embraces their emotions, enabling them to express their suppressed sentiments and create a meaningful narrative.

In expressive writing, a key part consists of feeling entirely honest and free to write whatever, in a secure and private atmosphere without necessarily discussing the material with a listener or the therapist.

The Use of the Diary in CBT − The journal is a particularly helpful tool for self-observation since Cognitive-Behavioral Therapy (CBT) targets thought patterns, unhelpful beliefs, and dysfunctional behaviors (Butler et al., 2006). It comprises a written exercise where the client is required to record the time and place of a stressful scenario, the automatic thinking it triggers, the associated feelings, and the conduct that results.

Writing a structured journal is supposed to help clients become more conscious of the habitual ideas and beliefs that are influencing their emotions and behaviors, according to the classic CBT technique. The journal then enables cognitive restructuring processes, whereby negative, automatic ideas are examined and altered to provide a more realistic attitude toward life events and challenging circumstances.

Thus, keeping a structured journal under the supervision of the therapists as the patient progresses through the various stages of therapy is one of the writing approaches used in CBT. Although the diary in cognitive behavioral therapy (CBT) is specially intended to address symptoms and distress, it can also result in cognitive changes, maturity, and better self-awareness at the conclusion of the clinical process.

Benefits of Writing Therapy

Spending time on therapeutic writing can initially seem a little unnecessary. However, doing so has a number of benefits, some of which are as follows −

But multitasking doesn’t matter when you concentrate on handwriting down your ideas. When you write by hand, you have to pay attention, which requires that you be present. That alone is a win for mental and emotional well-being in the fast-paced world of today.

Writing Down Your Thoughts is a Therapeutic Exercise − We have a natural want to express ourselves as people. In fact, self-expression itself may operate as a powerful motivator for achievement and personal fulfilment. Unfortunately, it may be challenging to locate someone who can serve as our sounding board and listen while we share our worries, aspirations, hopes, and disappointments.

This is when writing for therapeutic purposes comes into play. The beauty of writing therapy is that you may express yourself whenever you choose, without immediately needing approval from someone else. Writing down your thoughts may aid in self-understanding, perspective-shifting, and even the generation of comforting problem-solving ideas.

Writing Therapy Helps You to Practice Mindfulness − We have a tendency to continuously gaze forward or backward, to worry about what the future may contain or to dwell on the past. We can become more present when we write. We get the chance to investigate our own awareness and analyze ourselves in a “judgment-free zone” while we write for therapeutic purposes. By being in the present, we can also achieve more inner peace.


Writing therapy is a very versatile approach that may be used as a stand-alone treatment or as a supplement to other therapies because of its many varied uses. WT may have positive effects on both symptoms and psychological health. In reality, writing has shown significant promise for fostering inner resources, resilience, and post-traumatic growth.

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